Olaf Mörk
Olaf Mörk publishes mostly in Management of Technology and Innovation, Marketing and Sociology and Political Science, on topics such as Digital Innovation in Industries, Marketing and Advertising Strategies and Digital Marketing and Social Media.
- World rank
- #1,382,357 of 1,633,909 ranked researchers
- Rank in Germany
- #76,404 of 86,443
- Works
- 17
- Citations
- 2
- Citations per work
- 0.1
What does Olaf Mörk research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Management of Technology and Innovation28% of their works
- 2Marketing22% of their works
- 3Sociology and Political Science22% of their works
- 4Strategy and Management11% of their works
- 5Management Information Systems6% of their works
- 6Information Systems and Management6% of their works
Research topics
Which keywords describe Olaf Mörk's research?
The keywords of their largest research topics: Big Data, Customer Relationship Management, E-commerce, Business Models, Digital Transformation, Social Media, Consumer Engagement and Electronic Word-of-Mouth.
- Technology Acceptance Model
- Information Systems
- Business Intelligence
- Value Chains
- Integrated Marketing Communication
- Electronic Word-of-Mouth
- Social Media
- Business Models
- Customer Relationship Management
- Big Data
- E-commerce
- Digital Transformation
- Consumer Engagement
- IMC
- Information Technology
- Analytics
- Crisis Communication
- Public Relations
Size is their works in the topics tagged with each word, from their 7 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Big Data62 topics
- Customer Relationship Management62 topics
- E-commerce62 topics
- Business Models51 topic
- Digital Transformation51 topic
- Social Media52 topics
- Consumer Engagement41 topic
- Electronic Word-of-Mouth41 topic
- IMC41 topic
- Integrated Marketing Communication41 topic
- Information Technology21 topic
- Value Chains21 topic
- Analytics11 topic
- Business Intelligence11 topic
- Crisis Communication11 topic
- Information Systems11 topic
- Public Relations11 topic
- Technology Acceptance Model11 topic
Where does Olaf Mörk work?
Olaf Mörk's main affiliation in the publication record is Daimler (Germany), Germany.
How many publications and citations does Olaf Mörk have?
Science Explorer counts 17 works and 2 citations for Olaf Mörk, ranking #1,382,357 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.