Sandra Diehl
Sandra Diehl publishes mostly in Marketing, Sociology and Political Science and Management of Technology and Innovation, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Innovation in Industries and Digital Marketing and Social Media.
- World rank
- #492,075 of 1,633,909 ranked researchers
- Rank in Austria
- #3,416 of 10,230
- Works
- 45
- Citations
- 131
- Citations per work
- 2.9
What does Sandra Diehl research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing23% of their works
- 2Sociology and Political Science15% of their works
- 3Management of Technology and Innovation13% of their works
- 4Strategy and Management6% of their works
- 5Human-Computer Interaction4% of their works
- 6Gender Studies4% of their works
Research topics
Which keywords describe Sandra Diehl's research?
The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Business Models, Digital Transformation, Electronic Word-of-Mouth, Social Media and Advertising.
- Aesthetic Perception
- Self-Regulation
- Green Consumption
- Environmental Innovation
- Advertising
- Electronic Word-of-Mouth
- Business Models
- Brand Equity
- Consumer Behavior
- Brand Trust
- Digital Transformation
- Social Media
- Art Market
- Gender Roles
- Investment
- Theory of Planned Behaviour
- Neuroaesthetics
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Consumer Behavior112 topics
- Brand Equity91 topic
- Brand Trust91 topic
- Business Models51 topic
- Digital Transformation51 topic
- Electronic Word-of-Mouth31 topic
- Social Media31 topic
- Advertising21 topic
- Art Market21 topic
- Environmental Innovation21 topic
- Gender Roles21 topic
- Green Consumption21 topic
- Investment21 topic
- Self-Regulation21 topic
- Theory of Planned Behaviour21 topic
- Aesthetic Perception11 topic
- Neuroaesthetics11 topic
Where does Sandra Diehl work?
Sandra Diehl's main affiliation in the publication record is University of Klagenfurt, Austria.
How many publications and citations does Sandra Diehl have?
Science Explorer counts 45 works and 131 citations for Sandra Diehl, ranking #492,075 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.