Alain Yee‐Loong Chong
Alain Yee‐Loong Chong publishes mostly in Information Systems and Management, Sociology and Political Science and Marketing, on topics such as Technology Adoption and User Behaviour, Digital Marketing and Social Media and Customer Service Quality and Loyalty.
- World rank
- #37,207 of 1,633,909 ranked researchers
- Rank in China
- #750 of 187,979
- Works
- 44
- Citations
- 698
- Citations per work
- 15.9
What does Alain Yee‐Loong Chong research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Information Systems and Management17% of their works
- 2Sociology and Political Science17% of their works
- 3Marketing16% of their works
- 4Management Information Systems9% of their works
- 5Organizational Behavior and Human Resource Management7% of their works
- 6Strategy and Management5% of their works
Research topics
- Technology Adoption and User Behaviour
- Digital Marketing and Social Media
- Customer Service Quality and Loyalty
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Quality and Supply Management
- Environmental Sustainability in Business
- Sustainable Supply Chain Management
Which keywords describe Alain Yee‐Loong Chong's research?
The keywords of their largest research topics: Information Systems, Technology Acceptance Model, Electronic Word-of-Mouth, Social Media, Consumer Behavior, Customer Satisfaction, Environmental Management and Service Quality.
- Sustainable Supply Chain Management
- Lean Manufacturing
- Environmental Innovation
- Multichannel Retailing
- Brand Trust
- Service Quality
- Customer Satisfaction
- Social Media
- Technology Acceptance Model
- Information Systems
- Electronic Word-of-Mouth
- Consumer Behavior
- Environmental Management
- Brand Equity
- Customer Experience
- Circular Economy
- Green Consumption
- Supply Chain Management
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Information Systems101 topic
- Technology Acceptance Model101 topic
- Electronic Word-of-Mouth81 topic
- Social Media81 topic
- Consumer Behavior52 topics
- Customer Satisfaction41 topic
- Environmental Management42 topics
- Service Quality41 topic
- Brand Equity31 topic
- Brand Trust31 topic
- Customer Experience31 topic
- Multichannel Retailing31 topic
- Circular Economy21 topic
- Environmental Innovation21 topic
- Green Consumption21 topic
- Lean Manufacturing21 topic
- Supply Chain Management21 topic
- Sustainable Supply Chain Management21 topic
Where does Alain Yee‐Loong Chong work?
Alain Yee‐Loong Chong's main affiliation in the publication record is University of Nottingham Ningbo China, China.
How many publications and citations does Alain Yee‐Loong Chong have?
Science Explorer counts 44 works and 698 citations for Alain Yee‐Loong Chong, ranking #37,207 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.