Bruce Wrenn
Bruce Wrenn publishes mostly in Marketing, Strategy and Management and Control and Systems Engineering, on topics such as Marketing and Advertising Strategies, Digital Innovation in Industries and Consumer Market Behavior and Pricing.
- World rank
- #1,304,444 of 1,633,909 ranked researchers
- Rank in United States
- #311,536 of 358,040
- Works
- 15
- Citations
- 11
- Citations per work
- 0.7
What does Bruce Wrenn research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing25% of their works
- 2Strategy and Management20% of their works
- 3Control and Systems Engineering10% of their works
- 4Religious studies10% of their works
- 5Management of Technology and Innovation10% of their works
- 6Sociology and Political Science10% of their works
Research topics
- Marketing and Advertising Strategies
- Digital Innovation in Industries
- Consumer Market Behavior and Pricing
- Digital Platforms and Economics
- Infrastructure Resilience and Vulnerability Analysis
- Advanced Data Processing Techniques
- Systems Engineering Methodologies and Applications
- Pentecostalism and Christianity Studies
Which keywords describe Bruce Wrenn's research?
The keywords of their largest research topics: E-commerce, IMC, Integrated Marketing Communication, Business Models, Digital Transformation, Marketing Strategies, Platform Competition and Retail Economics.
- Pentecostalism
- Interdependent Systems
- Fuzzy Controller
- Biblical Interpretation
- Retail Economics
- Marketing Strategies
- Business Models
- IMC
- E-commerce
- Integrated Marketing Communication
- Digital Transformation
- Platform Competition
- Two-Sided Markets
- Complex Adaptive Systems
- Infrastructure Resilience
- Model-Based Systems Engineering
- Redundant Transmission
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- E-commerce42 topics
- IMC31 topic
- Integrated Marketing Communication31 topic
- Business Models21 topic
- Digital Transformation21 topic
- Marketing Strategies21 topic
- Platform Competition21 topic
- Retail Economics21 topic
- Two-Sided Markets21 topic
- Biblical Interpretation11 topic
- Complex Adaptive Systems11 topic
- Fuzzy Controller11 topic
- Infrastructure Resilience11 topic
- Interdependent Systems11 topic
- Model-Based Systems Engineering11 topic
- Pentecostalism11 topic
- Redundant Transmission11 topic
Where does Bruce Wrenn work?
Bruce Wrenn's main affiliation in the publication record is Indiana University South Bend, United States.
How many publications and citations does Bruce Wrenn have?
Science Explorer counts 15 works and 11 citations for Bruce Wrenn, ranking #1,304,444 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.