Christoph Burmann
Christoph Burmann publishes mostly in Strategy and Management, Marketing and Management of Technology and Innovation, on topics such as Corporate Governance and Management, Digital Innovation in Industries and Consumer Behavior in Brand Consumption and Identification.
- World rank
- #116,491 of 1,633,909 ranked researchers
- Rank in Germany
- #7,376 of 86,443
- Works
- 85
- Citations
- 293
- Citations per work
- 3.4
What does Christoph Burmann research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Strategy and Management35% of their works
- 2Marketing20% of their works
- 3Management of Technology and Innovation17% of their works
- 4Sociology and Political Science8% of their works
- 5Organizational Behavior and Human Resource Management7% of their works
- 6Economics and Econometrics2% of their works
Research topics
Which keywords describe Christoph Burmann's research?
The keywords of their largest research topics: Customer Relationship Management, Information Technology, Value Chains, Business Models, Digital Transformation, Brand Equity, Brand Trust and Consumer Behavior.
- Service Quality
- Customer Satisfaction
- Coopetition
- Social Media
- IMC
- Consumer Behavior
- Brand Equity
- Business Models
- Information Technology
- Customer Relationship Management
- Value Chains
- Digital Transformation
- Brand Trust
- Electronic Word-of-Mouth
- Integrated Marketing Communication
- Business Networks
- Corporate Reputation
- Financial Performance
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Customer Relationship Management302 topics
- Information Technology241 topic
- Value Chains241 topic
- Business Models171 topic
- Digital Transformation171 topic
- Brand Equity142 topics
- Brand Trust81 topic
- Consumer Behavior81 topic
- Electronic Word-of-Mouth61 topic
- IMC61 topic
- Integrated Marketing Communication61 topic
- Social Media61 topic
- Business Networks41 topic
- Coopetition41 topic
- Corporate Reputation41 topic
- Customer Satisfaction41 topic
- Financial Performance41 topic
- Service Quality41 topic
Where does Christoph Burmann work?
Christoph Burmann's main affiliation in the publication record is University of Bremen, Germany.
How many publications and citations does Christoph Burmann have?
Science Explorer counts 85 works and 293 citations for Christoph Burmann, ranking #116,491 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.