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Researcher · Universität Hamburg · Germany

Henrik Sattler

Henrik Sattler publishes mostly in Marketing, Management of Technology and Innovation and Strategy and Management, on topics such as Consumer Market Behavior and Pricing, Corporate Governance and Management and Digital Innovation in Industries.

World rank
#76,419
of 1,633,909 ranked researchers
Rank in Germany
#5,049
of 86,443
Works
49
Citations
240
Citations per work
4.9

What does Henrik Sattler research?

Marketing: 26.2%Management of Technology and Innovation: 14.3%Strategy and Management: 11.9%Economics and Econometrics: 9.5%other fields: 38.1%26%top field
Marketing26.2%Management of Technology and Innovation14.3%Strategy and Management11.9%Economics and Econometrics9.5%other fields38.1%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing26% of their works
  2. 2Management of Technology and Innovation14% of their works
  3. 3Strategy and Management12% of their works
  4. 4Economics and Econometrics10% of their works
  5. 5Sociology and Political Science10% of their works
  6. 6General Decision Sciences5% of their works

Research topics

Which keywords describe Henrik Sattler's research?

The keywords of their largest research topics: Consumer Behavior, E-commerce, Customer Relationship Management, Marketing Strategies, Retail Economics, Information Technology, Value Chains and Brand Equity.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Consumer Behavior82 topics
  2. E-commerce82 topics
  3. Customer Relationship Management62 topics
  4. Marketing Strategies51 topic
  5. Retail Economics51 topic
  6. Information Technology41 topic
  7. Value Chains41 topic
  8. Brand Equity31 topic
  9. Brand Trust31 topic
  10. Business Models31 topic
  11. Conjoint Analysis31 topic
  12. Digital Transformation31 topic
  13. Discrete Choice Models31 topic
  14. Decision Making21 topic
  15. Electronic Word-of-Mouth21 topic
  16. Risk Aversion21 topic
  17. Social Media21 topic
  18. Consumer Perception11 topic
  19. Sensory Analysis11 topic

Where does Henrik Sattler work?

Henrik Sattler's main affiliation in the publication record is Universität Hamburg, Germany.

How many publications and citations does Henrik Sattler have?

Science Explorer counts 49 works and 240 citations for Henrik Sattler, ranking #76,419 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.