Josef A. Mazanec
Josef A. Mazanec publishes mostly in Sociology and Political Science, Marketing and Strategy and Management, on topics such as Diverse Aspects of Tourism Research, Corporate Governance and Management and Digital Innovation in Industries.
- World rank
- #985,494 of 1,633,909 ranked researchers
- Rank in Austria
- #6,592 of 10,230
- Works
- 108
- Citations
- 89
- Citations per work
- 0.8
What does Josef A. Mazanec research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Sociology and Political Science19% of their works
- 2Marketing16% of their works
- 3Strategy and Management8% of their works
- 4Management of Technology and Innovation6% of their works
- 5Organizational Behavior and Human Resource Management5% of their works
- 6Economics and Econometrics4% of their works
Research topics
- Diverse Aspects of Tourism Research
- Corporate Governance and Management
- Digital Innovation in Industries
- Consumer Behavior in Brand Consumption and Identification
- Consumer Market Behavior and Pricing
- Ecology, Conservation, and Geographical Studies
- Marketing and Advertising Strategies
- Sports Science and Education
Which keywords describe Josef A. Mazanec's research?
The keywords of their largest research topics: Destination Image, Tourist Satisfaction, E-commerce, Consumer Behavior, Sustainable Development, Brand Equity, Information Technology and Value Chains.
- Research
- Integrated Marketing Communication
- Landscape Management
- Retail Economics
- Brand Trust
- Digital Transformation
- Value Chains
- Brand Equity
- Consumer Behavior
- Tourist Satisfaction
- Destination Image
- E-commerce
- Sustainable Development
- Information Technology
- Business Models
- Brand Community
- Marketing Strategies
- Biosphere Reserves
- IMC
- Education
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 20 words, with their numbers
- Destination Image301 topic
- Tourist Satisfaction301 topic
- E-commerce252 topics
- Consumer Behavior232 topics
- Sustainable Development222 topics
- Brand Equity192 topics
- Information Technology151 topic
- Value Chains151 topic
- Business Models141 topic
- Digital Transformation141 topic
- Brand Community121 topic
- Brand Trust121 topic
- Marketing Strategies111 topic
- Retail Economics111 topic
- Biosphere Reserves81 topic
- Landscape Management81 topic
- IMC71 topic
- Integrated Marketing Communication71 topic
- Education61 topic
- Research61 topic
Where does Josef A. Mazanec work?
Josef A. Mazanec's main affiliation in the publication record is Vienna University of Economics and Business, Austria.
How many publications and citations does Josef A. Mazanec have?
Science Explorer counts 108 works and 89 citations for Josef A. Mazanec, ranking #985,494 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.