Mao-Ying Wu
Mao-Ying Wu publishes mostly in Sociology and Political Science, Demography and Marketing, on topics such as Diverse Aspects of Tourism Research, Tourism, Volunteerism, and Development and Digital Marketing and Social Media.
- World rank
- #12,891 of 7,710,434 ranked researchers
- Rank in China
- #713 of 978,568
- Works
- 96
- Citations
- 3.5k
- Citations per work
- 36.5
What does Mao-Ying Wu research?
Mao-Ying Wu's work is mostly in Social Sciences (56%), Business, Management and Accounting (12%), Psychology (6%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences7173.8%
- Social Sciences5456.3%
- Business, Management and Accounting1111.7%
- Psychology65.8%
- Everything else2526.2%
- 1Sociology and Political Science39% of their works
- 2Demography11% of their works
- 3Marketing8% of their works
- 4Transportation7% of their works
- 5Social Psychology6% of their works
- 6Tourism, Leisure and Hospitality Management4% of their works
Research topics
- Diverse Aspects of Tourism Research
- Tourism, Volunteerism, and Development
- Digital Marketing and Social Media
- Cruise Tourism Development and Management
- Hospitality and Tourism Education
- Consumer Behavior in Brand Consumption and Identification
- Recreation, Leisure, Wilderness Management
- Customer Service Quality and Loyalty
Which keywords describe Mao-Ying Wu's research?
The keywords of their largest research topics: COVID-19 Impact, Destination Image, Tourist Satisfaction, Sustainability, Development, Volunteer Tourism, Cruise Tourism and Electronic Word-of-Mouth.
- Service Quality
- Well-being
- Consumer Behavior
- Tourism Education
- Social Media
- Electronic Word-of-Mouth
- Volunteer Tourism
- Sustainability
- Destination Image
- COVID-19 Impact
- Tourist Satisfaction
- Development
- Cruise Tourism
- Environmental Impact
- Hospitality Management
- Brand Trust
- Leisure
- Customer Satisfaction
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 18 words, with their numbers
- COVID-19 Impact842 topics
- Destination Image671 topic
- Tourist Satisfaction671 topic
- Sustainability442 topics
- Development271 topic
- Volunteer Tourism271 topic
- Cruise Tourism171 topic
- Electronic Word-of-Mouth171 topic
- Environmental Impact171 topic
- Social Media171 topic
- Hospitality Management111 topic
- Tourism Education111 topic
- Brand Trust101 topic
- Consumer Behavior101 topic
- Leisure101 topic
- Well-being101 topic
- Customer Satisfaction71 topic
- Service Quality71 topic
Where does Mao-Ying Wu work?
Mao-Ying Wu's main affiliation in the publication record is Zhejiang University, China.
How many publications and citations does Mao-Ying Wu have?
OpenAlex counts 96 works and 3,503 citations for Mao-Ying Wu, an h-index of 34, ranking #12,891 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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