Mark E. Parry
Mark E. Parry publishes mostly in Strategy and Management, Marketing and Sociology and Political Science, on topics such as Entrepreneurship Studies and Influences, Consumer Behavior in Brand Consumption and Identification and Consumer Market Behavior and Pricing.
- World rank
- #152,166 of 1,633,909 ranked researchers
- Rank in United States
- #63,799 of 358,040
- Works
- 34
- Citations
- 205
- Citations per work
- 6.0
What does Mark E. Parry research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Strategy and Management16% of their works
- 2Marketing9% of their works
- 3Sociology and Political Science7% of their works
- 4Management Science and Operations Research7% of their works
- 5History and Philosophy of Science4% of their works
- 6Economics and Econometrics4% of their works
Research topics
- Entrepreneurship Studies and Influences
- Consumer Behavior in Brand Consumption and Identification
- Consumer Market Behavior and Pricing
- Innovation and Knowledge Management
- Business Strategies and Innovation
- Technology Adoption and User Behaviour
- Digital Marketing and Social Media
- Pharmaceutical industry and healthcare
Which keywords describe Mark E. Parry's research?
The keywords of their largest research topics: Consumer Behavior, E-commerce, Social Capital, Brand Equity, Brand Trust, Dynamic Capabilities, Electronic Word-of-Mouth and Entrepreneurial Orientation.
- Conflict of Interest
- Strategic Management
- Retail Economics
- Marketing Strategies
- Innovation
- Entrepreneurial Orientation
- Dynamic Capabilities
- Brand Equity
- E-commerce
- Consumer Behavior
- Social Capital
- Brand Trust
- Electronic Word-of-Mouth
- Information Systems
- Knowledge Transfer
- Opportunity Recognition
- Social Media
- Technology Acceptance Model
- Pharmaceutical Industry
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 19 words, with their numbers
- Consumer Behavior42 topics
- E-commerce42 topics
- Social Capital42 topics
- Brand Equity21 topic
- Brand Trust21 topic
- Dynamic Capabilities21 topic
- Electronic Word-of-Mouth21 topic
- Entrepreneurial Orientation21 topic
- Information Systems21 topic
- Innovation21 topic
- Knowledge Transfer21 topic
- Marketing Strategies21 topic
- Opportunity Recognition21 topic
- Retail Economics21 topic
- Social Media21 topic
- Strategic Management21 topic
- Technology Acceptance Model21 topic
- Conflict of Interest11 topic
- Pharmaceutical Industry11 topic
Where does Mark E. Parry work?
Mark E. Parry's main affiliation in the publication record is University of Missouri–Kansas City, United States.
How many publications and citations does Mark E. Parry have?
Science Explorer counts 34 works and 205 citations for Mark E. Parry, ranking #152,166 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.