Milica Raičević
Milica Raičević publishes mostly in Economics and Econometrics, Marketing and Sociology and Political Science, on topics such as Customer Service Quality and Loyalty, Regional Development and Management Studies and Digital Marketing and Social Media.
- World rank
- #6,630,675 of 7,710,434 ranked researchers
- Rank in Montenegro
- #428 of 534
- Works
- 15
- Citations
- 24
- Citations per work
- 1.6
What does Milica Raičević research?
Milica Raičević's work is mostly in Business, Management and Accounting (45%), Economics, Econometrics and Finance (18%), Social Sciences (16%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences1386.9%
- Everything else213.1%
- 1Economics and Econometrics18% of their works
- 2Marketing16% of their works
- 3Sociology and Political Science16% of their works
- 4Organizational Behavior and Human Resource Management16% of their works
- 5Strategy and Management13% of their works
- 6Information Systems and Management8% of their works
Research topics
- Customer Service Quality and Loyalty
- Regional Development and Management Studies
- Digital Marketing and Social Media
- Marketing and Advertising Strategies
- Technology Adoption and User Behaviour
- Banking, Crisis Management, COVID-19 Impact
- Strategic Planning and Analysis
- Management, Economics, and Public Policy
Which keywords describe Milica Raičević's research?
The keywords of their largest research topics: Sustainable Development, Regional Development, Brand Equity, Customer Satisfaction, Economic Growth, Electronic Word-of-Mouth, Market Orientation and Rural Tourism.
- Global Networks
- Strategic Planning
- Economic Security
- Technology Acceptance Model
- Information Systems
- Social Media
- Rural Tourism
- Electronic Word-of-Mouth
- Customer Satisfaction
- Regional Development
- Sustainable Development
- Brand Equity
- Economic Growth
- Market Orientation
- Service Quality
- IMC
- Integrated Marketing Communication
- Agricultural Innovation
- SWOT Analysis
- Corporate Responsibility
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 20 words, with their numbers
- Sustainable Development73 topics
- Regional Development62 topics
- Brand Equity42 topics
- Customer Satisfaction41 topic
- Economic Growth41 topic
- Electronic Word-of-Mouth41 topic
- Market Orientation42 topics
- Rural Tourism41 topic
- Service Quality41 topic
- Social Media41 topic
- IMC31 topic
- Information Systems31 topic
- Integrated Marketing Communication31 topic
- Technology Acceptance Model31 topic
- Agricultural Innovation21 topic
- Economic Security21 topic
- SWOT Analysis21 topic
- Strategic Planning21 topic
- Corporate Responsibility11 topic
- Global Networks11 topic
Where does Milica Raičević work?
Milica Raičević's main affiliation in the publication record is Mediterranean University, Montenegro.
How many publications and citations does Milica Raičević have?
OpenAlex counts 15 works and 24 citations for Milica Raičević, an h-index of 3, ranking #6,630,675 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
Discussion
Ask a question or share a note about Milica Raičević. Posts are plain text and can be reported.