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Nádia Kassouf Pizzinatto

Nádia Kassouf Pizzinatto publishes mostly in Information Systems and Management, Marketing and Organizational Behavior and Human Resource Management, on topics such as Business and Management Studies, Consumer Behavior in Brand Consumption and Identification and Customer Service Quality and Loyalty.

World rank
#913,008
of 1,633,909 ranked researchers
Rank in Brazil
#18,046
of 38,702
Works
32
Citations
5
Citations per work
0.2

What does Nádia Kassouf Pizzinatto research?

Information Systems and Management: 45.0%Marketing: 20.0%Organizational Behavior and Human Resource Management: 10.0%Strategy and Management: 10.0%other fields: 15.0%45%top field
Information Systems and Management45.0%Marketing20.0%Organizational Behavior and Human Resource Management10.0%Strategy and Management10.0%other fields15.0%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Information Systems and Management45% of their works
  2. 2Marketing20% of their works
  3. 3Organizational Behavior and Human Resource Management10% of their works
  4. 4Strategy and Management10% of their works
  5. 5Human-Computer Interaction5% of their works
  6. 6Gender Studies5% of their works

Research topics

Which keywords describe Nádia Kassouf Pizzinatto's research?

The keywords of their largest research topics: Organizational Management, Research Methods, Brand Equity, Consumer Behavior, Brand Community, Brand Trust, Customer Satisfaction and Service Quality.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Organizational Management91 topic
  2. Research Methods91 topic
  3. Brand Equity32 topics
  4. Consumer Behavior32 topics
  5. Brand Community21 topic
  6. Brand Trust21 topic
  7. Customer Satisfaction21 topic
  8. Service Quality21 topic
  9. Technological Innovation22 topics
  10. Business Networks11 topic
  11. Computer-Mediated Communication11 topic
  12. Consumer Perception11 topic
  13. Coopetition11 topic
  14. Emoticons11 topic
  15. Forest Biomass11 topic
  16. IMC11 topic
  17. Integrated Marketing Communication11 topic
  18. Packaging Design11 topic
  19. Wood Residues11 topic

Where does Nádia Kassouf Pizzinatto work?

Nádia Kassouf Pizzinatto's main affiliation in the publication record is Methodist University of Piracicaba, Brazil.

How many publications and citations does Nádia Kassouf Pizzinatto have?

Science Explorer counts 32 works and 5 citations for Nádia Kassouf Pizzinatto, ranking #913,008 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.