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Nancy Spears

Nancy Spears publishes mostly in Marketing, Sociology and Political Science and Cognitive Neuroscience, on topics such as Consumer Behavior in Brand Consumption and Identification, Aesthetic Perception and Analysis and Digital Marketing and Social Media.

World rank
#261,729
of 1,633,909 ranked researchers
Rank in United States
#101,489
of 358,040
Works
17
Citations
372
Citations per work
21.9

What does Nancy Spears research?

Marketing: 25.8%Sociology and Political Science: 16.1%Cognitive Neuroscience: 9.7%Applied Psychology: 9.7%other fields: 38.7%26%top field
Marketing25.8%Sociology and Political Science16.1%Cognitive Neuroscience9.7%Applied Psychology9.7%other fields38.7%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing26% of their works
  2. 2Sociology and Political Science16% of their works
  3. 3Cognitive Neuroscience10% of their works
  4. 4Applied Psychology10% of their works
  5. 5Social Psychology3% of their works
  6. 6Management Information Systems3% of their works

Research topics

Which keywords describe Nancy Spears's research?

The keywords of their largest research topics: Brand Trust, Consumer Behavior, Aesthetic Perception, Electronic Word-of-Mouth, Neuroaesthetics, Social Media, Self-Regulation and Theory of Planned Behaviour.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 16 words, with their numbers
  1. Brand Trust61 topic
  2. Consumer Behavior61 topic
  3. Aesthetic Perception31 topic
  4. Electronic Word-of-Mouth31 topic
  5. Neuroaesthetics31 topic
  6. Social Media31 topic
  7. Self-Regulation21 topic
  8. Theory of Planned Behaviour21 topic
  9. Design Thinking11 topic
  10. Engineering Design11 topic
  11. Food Tourism11 topic
  12. Gastronomy11 topic
  13. Lean Manufacturing11 topic
  14. Narrative Persuasion11 topic
  15. Supply Chain Management11 topic
  16. Transportation11 topic

Where does Nancy Spears work?

Nancy Spears's main affiliation in the publication record is University of North Texas, United States.

How many publications and citations does Nancy Spears have?

Science Explorer counts 17 works and 372 citations for Nancy Spears, ranking #261,729 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.