Siva K. Balasubramanian
Siva K. Balasubramanian publishes mostly in Plant Science, Marketing and Economics and Econometrics, on topics such as Genetically Modified Organisms Research, Consumer Behavior in Brand Consumption and Identification and Consumer Attitudes and Food Labeling.
- World rank
- #267,733 of 1,633,909 ranked researchers
- Rank in United States
- #103,325 of 358,040
- Works
- 28
- Citations
- 233
- Citations per work
- 8.3
What does Siva K. Balasubramanian research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Plant Science22% of their works
- 2Marketing17% of their works
- 3Economics and Econometrics11% of their works
- 4Public Health, Environmental and Occupational Health9% of their works
- 5Sociology and Political Science4% of their works
- 6Organizational Behavior and Human Resource Management4% of their works
Research topics
- Genetically Modified Organisms Research
- Consumer Behavior in Brand Consumption and Identification
- Consumer Attitudes and Food Labeling
- Economic and Environmental Valuation
- Organic Food and Agriculture
- Customer Service Quality and Loyalty
- Food Waste Reduction and Sustainability
- Bioeconomy and Sustainability Development
Which keywords describe Siva K. Balasubramanian's research?
The keywords of their largest research topics: Consumer Attitudes, Biotechnology, Genetically Modified Crops, Consumer Behavior, Consumer Perception, Brand Equity, Brand Trust and Conjoint Analysis.
- Food Waste
- Bioeconomy
- Service Quality
- Food Quality
- Ultra-Processed Foods
- Discrete Choice Models
- Conjoint Analysis
- Brand Equity
- Consumer Behavior
- Biotechnology
- Consumer Attitudes
- Genetically Modified Crops
- Consumer Perception
- Brand Trust
- Consumer Acceptance
- Environmental Impact
- Customer Satisfaction
- Organic Agriculture
- Sustainability
- Biomass
- Supply Chain
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 21 words, with their numbers
- Consumer Attitudes92 topics
- Biotechnology81 topic
- Genetically Modified Crops81 topic
- Consumer Behavior62 topics
- Consumer Perception52 topics
- Brand Equity41 topic
- Brand Trust41 topic
- Conjoint Analysis31 topic
- Consumer Acceptance31 topic
- Discrete Choice Models31 topic
- Environmental Impact32 topics
- Ultra-Processed Foods31 topic
- Customer Satisfaction21 topic
- Food Quality21 topic
- Organic Agriculture21 topic
- Service Quality21 topic
- Sustainability22 topics
- Bioeconomy11 topic
- Biomass11 topic
- Food Waste11 topic
- Supply Chain11 topic
Where does Siva K. Balasubramanian work?
Siva K. Balasubramanian's main affiliation in the publication record is Southern Illinois University Carbondale, United States.
How many publications and citations does Siva K. Balasubramanian have?
Science Explorer counts 28 works and 233 citations for Siva K. Balasubramanian, ranking #267,733 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.