Science Explorer Interactive view Map

Subhadip Roy

Subhadip Roy publishes mostly in Marketing, Management of Technology and Innovation and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Entrepreneurship Studies and Influences.

World rank
#1,388,253
of 1,633,909 ranked researchers
Rank in India
#31,836
of 44,512
Works
18
Citations
44
Citations per work
2.4

What does Subhadip Roy research?

Marketing: 17.2%Management of Technology and Innovation: 13.8%Sociology and Political Science: 13.8%Organizational Behavior and Human Resource Management: 10.3%other fields: 44.9%17%top field
Marketing17.2%Management of Technology and Innovation13.8%Sociology and Political Science13.8%Organizational Behavior and Human Resource Management10.3%other fields44.9%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing17% of their works
  2. 2Management of Technology and Innovation14% of their works
  3. 3Sociology and Political Science14% of their works
  4. 4Organizational Behavior and Human Resource Management10% of their works
  5. 5Strategy and Management10% of their works
  6. 6Social Psychology7% of their works

Research topics

Which keywords describe Subhadip Roy's research?

The keywords of their largest research topics: Brand Trust, Consumer Behavior, Electronic Word-of-Mouth, Social Media, Advertising, Entrepreneurial Orientation, Experiential Learning and Gender Roles.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Brand Trust41 topic
  2. Consumer Behavior41 topic
  3. Electronic Word-of-Mouth31 topic
  4. Social Media31 topic
  5. Advertising21 topic
  6. Entrepreneurial Orientation21 topic
  7. Experiential Learning21 topic
  8. Gender Roles21 topic
  9. Marketing Education21 topic
  10. Opportunity Recognition21 topic
  11. Sustainability22 topics
  12. Computer-Mediated Communication11 topic
  13. Emerging Markets11 topic
  14. Emoticons11 topic
  15. Food Tourism11 topic
  16. Frugal Innovation11 topic
  17. Gastronomy11 topic

Where does Subhadip Roy work?

Subhadip Roy's main affiliation in the publication record is Indian Institute of Management Udaipur, India.

How many publications and citations does Subhadip Roy have?

Science Explorer counts 18 works and 44 citations for Subhadip Roy, ranking #1,388,253 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.