Vikas Mittal
Vikas Mittal publishes mostly in Marketing, Aerospace Engineering and Organizational Behavior and Human Resource Management, on topics such as Consumer Behavior in Brand Consumption and Identification, Consumer Retail Behavior Studies and Customer Service Quality and Loyalty.
- World rank
- #281,919 of 1,633,909 ranked researchers
- Rank in India
- #2,834 of 44,512
- Works
- 43
- Citations
- 179
- Citations per work
- 4.2
What does Vikas Mittal research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing15% of their works
- 2Aerospace Engineering8% of their works
- 3Organizational Behavior and Human Resource Management6% of their works
- 4Media Technology6% of their works
- 5Signal Processing6% of their works
- 6Information Systems and Management4% of their works
Research topics
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Customer Service Quality and Loyalty
- EEG and Brain-Computer Interfaces
- Synthetic Aperture Radar (SAR) Applications and Techniques
- ECG Monitoring and Analysis
- Technology Adoption and User Behaviour
- Organic Food and Agriculture
Which keywords describe Vikas Mittal's research?
The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Customer Experience, Customer Satisfaction, Multichannel Retailing, Service Quality and Arrhythmia Detection.
- Food Quality
- Surface Deformation Monitoring
- Information Systems
- ECG Signal
- Arrhythmia Detection
- Multichannel Retailing
- Customer Experience
- Brand Equity
- Consumer Behavior
- Brand Trust
- Customer Satisfaction
- Service Quality
- Brain-Computer Interfaces
- EEG Analysis
- SAR Interferometry
- Technology Acceptance Model
- Organic Agriculture
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Consumer Behavior42 topics
- Brand Equity31 topic
- Brand Trust31 topic
- Customer Experience31 topic
- Customer Satisfaction31 topic
- Multichannel Retailing31 topic
- Service Quality31 topic
- Arrhythmia Detection21 topic
- Brain-Computer Interfaces21 topic
- ECG Signal21 topic
- EEG Analysis21 topic
- Information Systems21 topic
- SAR Interferometry21 topic
- Surface Deformation Monitoring21 topic
- Technology Acceptance Model21 topic
- Food Quality11 topic
- Organic Agriculture11 topic
Where does Vikas Mittal work?
Vikas Mittal's main affiliation in the publication record is National Institute of Technology Kurukshetra, India.
How many publications and citations does Vikas Mittal have?
Science Explorer counts 43 works and 179 citations for Vikas Mittal, ranking #281,919 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Other researchers named Vikas Mittal
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