What is a good h-index in Marketing?
Percentiles of the h-index among 14,178 ranked researchers in Marketing, and where any h-index stands. All fields.
What is a good h-index in Marketing?
In Marketing, among 14,178 ranked researchers, the median h-index is 8. An h-index of 22 is at the 90th percentile and 48 at the 99th. The median across all fields is 10, so Marketing sits below the overall median (8 against 10).
- 50thpercentile (the median) 8 h-index
- 75thpercentile 14 h-index
- 90thpercentile 22 h-index
- 95thpercentile 29 h-index
- 99thpercentile 48 h-index
Check an h-index
Every figure is the h-index OpenAlex holds for the researcher (author snapshot of 2026-09-23), compared with the 7,710,434 researchers Science Explorer ranks. Each is counted once in a field and once in a subfield, where they have the most papers. Career length is not recorded, and an h-index grows with years of publishing. Which h-index, and who is compared.
H-index across Business, Management and Accounting
The median h-index in Business, Management and Accounting is 7. Its subfields, with Marketing marked:
| Subfield | Researchers | Median | 90th | 99th |
|---|---|---|---|---|
| Accounting | 29,354 | 6 | 16 | 38 |
| Business and International Management | 226 | 6 | 15 | 26 |
| Industrial relations | 425 | 2 | 5 | 14 |
| Management Information Systems | 11,091 | 8 | 23 | 48 |
| Management of Technology and Innovation | 5,704 | 6 | 18 | 42 |
| Marketing | 14,178 | 8 | 22 | 48 |
| Organizational Behavior and Human Resource Management | 16,979 | 7 | 22 | 53 |
| Strategy and Management | 37,580 | 6 | 20 | 45 |
| Tourism, Leisure and Hospitality Management | 291 | 7 | 17 | 37 |
More on Marketing
- Marketing: leading countries, institutions and researchers
- The most cited researchers in Marketing
- What a good h-index is in every field
H-index by field
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Questions about the h-index in Marketing
- What is a good h-index in Marketing?
- In Marketing, among 14,178 ranked researchers, the median h-index is 8. An h-index of 22 is at the 90th percentile and 48 at the 99th. The median across all fields is 10, so Marketing sits below the overall median (8 against 10).
- What is the average h-index in Marketing?
- The median h-index of 14,178 ranked researchers in Marketing is 8 and the mean is 10.8.
- What h-index is in the top 10% in Marketing?
- An h-index of 22 is at the 90th percentile in Marketing, and 29 at the 95th.