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Most cited papers from Escola Superior de Propaganda e Marketing

What are the most cited papers from Escola Superior de Propaganda e Marketing?

The most cited paper from Escola Superior de Propaganda e Marketing is "PROFESSORES: IMAGENS DO FUTURO PRESENTE" (Maitê Alves Bezerra, 2014), with 1,306 citations. Next come "Criteria in AHP: A Systematic Review of Literature" (540) and "Franchising research on emerging markets: Bibliometric and content analyses" (278).

Showing 50 of 59 papers. Every paper with more than 39 citations is listed.

Most cited papers, sortable by citations and release date
#Paper
1 PROFESSORES: IMAGENS DO FUTURO PRESENTE Maitê Alves Bezerra · Administração Ensino e Pesquisa Open access 30 Jun 2014 1,306
2 Criteria in AHP: A Systematic Review of Literature Rosaria de Fátima Segger Macri Russo, Roberto Camanho · Procedia Computer Science Conference paperOpen access 2015 540
3 Franchising research on emerging markets: Bibliometric and content analyses Vanessa Pilla Galetti Bretas, Ilan Alon · Journal of Business Research Open access 5 May 2021 278
4 Gender, Race and Parenthood Impact Academic Productivity During the COVID-19 Pandemic: From Survey to Action Fernanda Stanisçuaski, Lívia Kmetzsch, Rossana Colla Soletti et al. · Frontiers in Psychology Open access 12 May 2021 276
5 Barriers and facilitators of university-industry collaboration for research, development and innovation: a systematic review André Luís Rossoni, Eduardo Pinheiro Gondim de Vasconcellos, Renata Luiza de Castilho Rossoni · Management Review Quarterly ReviewOpen access 26 Apr 2023 254
6 Impact of COVID-19 on academic mothers Fernanda Stanisçuaski, Fernanda Maciel Reichert, Fernanda P. Werneck et al. · Science 14 May 2020 222
7 Organization change: theory and practice Ilan Avrichir · Revista de Administração Contemporânea Open access Mar 2003 218
8 Structure and evolution of innovation research in the last 60 years: review and future trends in the field of business through the citations and co-citations analysis Dennys Eduardo Rossetto, Roberto Carlos Bernardes, Felipe Mendes Borini et al. · Scientometrics Open access 30 Mar 2018 213
9 Student satisfaction in higher education: a meta-analytic study Fernando de Oliveira Santini, Wagner Júnior Ladeira, Cláudio Hoffmann Sampaio et al. · Journal of Marketing for HIGHER EDUCATION 2 Jan 2017 174
10 Leadership styles, goal clarity, and project success Muhammad Mustafa Raziq, Felipe Mendes Borini, Omer Farooq Malik et al. · Leadership & Organization Development Journal 14 Mar 2018 173
11 Going green for self or for others? Gender and identity salience effects on sustainable consumption Diego Costa Pinto, Márcia Maurer Herter, Patrícia Rossi et al. · International Journal of Consumer Studies 25 Jul 2014 168
12 A meta-analytic review of hedonic and utilitarian shopping values Valter Afonso Vieira, Fernando Oliveira Santini, Clécio Falcão Araújo · Journal of Consumer Marketing 26 Apr 2018 160
13 The antecedents and consequences of financial literacy: a meta-analysis Fernando de Oliveira Santini, Wagner Júnior Ladeira, Frederike Monika Budiner Mette et al. · International Journal of Bank Marketing ReviewOpen access 17 May 2019 154
14 Personal factors as antecedents of perceived financial well-being: evidence from Brazil Mateus Canniatti Ponchio, Rafaela Almeida Cordeiro, Virgínia Nicolau Gonçalves · International Journal of Bank Marketing 28 Feb 2019 138
15 The Influence of Price on Purchase Intentions: Comparative Study between Cognitive, Sensory, and Neurophysiological Experiments Gabriel Roberto Dellacasa Levrini, Mirela Jeffman dos Santos · Behavioral Sciences Open access 25 Jan 2021 129
16 O que é bibliometria? Uma introdução ao Fórum Gabriel Vouga Chueke, Marcos Amatucci · Internext Open access 9 Sep 2015 115
17 Need for touch and haptic imagery: An investigation in online fashion shopping Susana Costa e Silva, Thelma Valéria Rocha, Roberta De Cicco et al. · Journal of Retailing and Consumer Services Open access 26 Nov 2020 111
18 Entrepreneurial orientation and firm performance: an updated meta-analysis Mauren do Couto Soares, Marcelo Gattermann Perin · RAUSP Management Journal Open access 19 Sep 2019 108
19 Managerial perceptions of barriers to internationalization: An examination of Brazil's new technology-based firms Fernanda Ribeiro Cahen, Somnath Lahiri, Felipe Mendes Borini · Journal of Business Research Open access 7 Nov 2015 102
20 The reverse transfer of innovation of foreign subsidiaries of Brazilian multinationals Felipe Mendes Borini, Moacir de Miranda Oliveira, Franciane Freitas Silveira et al. · European Management Journal 10 Apr 2012 101
21 From local to global innovation: The role of subsidiaries’ external relational embeddedness in an emerging market Victor Ragazzi Isaac, Felipe Mendes Borini, Muhammad Mustafa Raziq et al. · International Business Review 26 Dec 2018 99
22 Electric vehicles in China: BYD strategies and government subsidies Gilmar Masiero, Mário Henrique Ogasavara, Ailton Conde Jussani et al. · RAI revista de administração e inovação Open access 2016 95
23 Women’s financial well‐being: A systematic literature review and directions for future research Virgínia Nicolau Gonçalves, Mateus Canniatti Ponchio, Roberta Gabriela Basílio · International Journal of Consumer Studies Review 19 Apr 2021 91
24 Global coffee market: Socio-economic and cultural dynamics Celso Luís Rodrigues Vegro, Luciana Florêncio de Almeida · Elsevier eBooks Book chapter 20 Sep 2019 85
25 A Meta-Analysis of the Antecedents and Consequences of Satisfaction in Tourism and Hospitality Wagner Júnior Ladeira, Fernando de Oliveira Santini, Clécio Falcão Araújo et al. · Journal of Hospitality Marketing & Management Review 25 Jan 2016 84
26 The Brazilian Multinationals' Approaches to Innovation Afonso Fleury, Maria Tereza Leme Fleury, Felipe Mendes Borini · Journal of International Management 28 Mar 2013 78
27 Jeitinho brasileiro, controle social e competição Fernando C. Prestes Motta, Rafael Alcadipani · Revista de Administração de Empresas Open access Mar 1999 78
28 Role of sustainability attributes and occasion matters in determining consumers’ beef choice Pedro Carvalho Burnier, Eduardo Eugênio Spers, Márcia Dutra de Barcellos · Food Quality and Preference Sep 2020 74
29 Green consumers and their identities: how identities change the motivation for green consumption Diego Costa Pinto, Walter Meucci Nique, Márcia Maurer Herter et al. · International Journal of Consumer Studies 7 Mar 2016 74
30 An exploration of eLearning adoption in the educational ecosystem Marco Aurélio de Souza Rodrigues, Paula Castro Pires de Souza Chimenti, Antônio Roberto Ramos Nogueira · Education and Information Technologies 12 Jul 2020 73
31 From grobal management to glocal management: Latin American perspectives as a counter-dominant management epistemology Rafael Alcadipani, Alexandre Reis Rosa · Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l Administration 4 Jan 2011 71
32 A mulher como a principal provedora do sustento econômico familiar Ana Cláudia Fleck, Adriana Wagner · Psicologia em Estudo Open access 2003 70
33 The effect of online reviews on restaurant visit intentions: applying signaling and involvement theories Leonardo Aureliano-Silva, Xi Yu Leung, Eduardo Eugênio Spers · Journal of Hospitality and Tourism Technology 18 Aug 2021 68
34 O sistema de educação superior mundial: entre a internacionalização ativa e passiva Manolita Correia Lima, Carolina Machado Saraiva de Albuquerque Maranhão · Avaliação Revista da Avaliação da Educação Superior (Campinas) Open access Nov 2009 68
35 Aprendizagem baseada em projetos: a educação diferenciada para o século XXI. Tradução: Fernando de Siqueira Rodrigues, Porto Alegre: Penso, 2015. Escrito por William N. Bender Luis Eduardo Cipolla · Administração Ensino e Pesquisa Open access Sep 2016 67
36 Feijão com arroz e arroz com feijão: o Brasil no prato dos brasileiros Lívia Barbosa · Horizontes Antropológicos Open access 18 Nov 2007 67
37 Avaliação comparativa do escopo descritivo e explanatório dos principais modelos de internacionalização de empresas Jorge Manuel Teixeira Carneiro, Luís Antônio Dib · Internext Open access 15 Jan 2008 62
38 Environmental upgrading and the United Nations Sustainable Development Goals Sabrina Della Santa Navarrete, Felipe Mendes Borini, Ilan Avrichir · Journal of Cleaner Production 14 Apr 2020 61
39 Understanding the vulnerability of blind consumers: adaptation in the marketplace, personal traits and coping strategies Claudia Falchetti, Mateus Canniatti Ponchio, Nara Lúcia Poli Botelho · Journal of Marketing Management 22 Dec 2015 60
40 The global value chain of electric vehicles: A review of the Japanese, South Korean and Brazilian cases Gilmar Masiero, Mário Henrique Ogasavara, Ailton Conde Jussani et al. · Renewable and Sustainable Energy Reviews 31 May 2017 57
41 Collaborative Consumption: A Proposed Scale for Measuring the Construct Applied to a Carsharing Setting Helena Dall Pizzol, Stefânia Ordovás de Almeida, Mauren do Couto Soares · Sustainability Open access 28 Apr 2017 57
42 Explanatory mechanisms of the decision to buy on credit: The role of materialism, impulsivity and financial knowledge Frederike Monika Budiner Mette, Celso Augusto de Matos, Simoni Fernanda Rohden et al. · Journal of Behavioral and Experimental Finance Open access 26 Oct 2018 56
43 Functional, psychological and emotional barriers and the resistance to the use of digital banking services Alexandre Alves dos Santos, Mateus Canniatti Ponchio · Innovation & Management Review Open access 26 Jun 2021 55
44 The world market for soybeans: price transmission into Brazil and effects from the timing of crop and trade Mário Antônio Margarido, Frederico Araújo Turolla, Carlos Bueno · Nova Economia Open access Aug 2007 52
45 Referências teóricas em análise organizacional: um estudo das nacionalidades dos autores referenciados na literatura brasileira Sylvia Constant Vergara, Mario Couto Soares Pinto · Revista de Administração Contemporânea Open access 2001 49
46 Effects of age and income moderation on adoption of mobile payments in Brazil Fernando Luis Abegao Neto, Júlio César Bastos de Figueiredo · Innovation & Management Review Open access 13 Aug 2022 48
47 Gamification as an innovative method in the processes of learning in higher education institutions Gláuber Guilherme Signori, Júlio César Ferro de Guimarães, Eliana Andréa Severo et al. · International Journal of Innovation and Learning 2018 48
48 Perspectives of global coffee demand Guilherme Nunes Torga, Eduardo Eugênio Spers · Elsevier eBooks Book chapter 20 Sep 2019 47
49 Antecedents of indebtedness for low-income consumers: the mediating role of materialism Celso Augusto de Matos, Valter Afonso Vieira, Kátia Bonfanti et al. · Journal of Consumer Marketing Open access 14 Jan 2019 46
50 A Política Nacional de Segurança Pública: histórico, dilemas e perspectivas Luiz Eduardo Soares · Estudos Avançados Open access 16 Nov 2007 46

Citations are OpenAlex's own counts, from its 2026-09-23 snapshot, so the ranking can differ from Google Scholar or Web of Science. A paper is listed for an institution when any of its authors gave it as an affiliation; retracted papers and papers whose citation count cannot be traced to citing works are left out, and a preprint and the article it became are shown once. Release dates are OpenAlex's: where a source gave only a month or a year, that is what is shown. How the lists are chosen.