Alexander Decker
Alexander Decker publishes mostly in Management of Technology and Innovation, Sociology and Political Science and Strategy and Management, on topics such as Digital Innovation in Industries, Corporate Governance and Management and Digital Marketing and Social Media.
- World rank
- #1,378,504 of 1,633,909 ranked researchers
- Rank in Germany
- #76,232 of 86,443
- Works
- 22
- Citations
- 1
What does Alexander Decker research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Management of Technology and Innovation16% of their works
- 2Sociology and Political Science16% of their works
- 3Strategy and Management12% of their works
- 4Marketing12% of their works
- 5Organizational Behavior and Human Resource Management8% of their works
- 6Complementary and alternative medicine4% of their works
Research topics
- Digital Innovation in Industries
- Corporate Governance and Management
- Digital Marketing and Social Media
- Educational Reforms and Innovations
- Medical Research and Treatments
- Consumer Behavior in Brand Consumption and Identification
- Consumer Perception and Purchasing Behavior
- Marketing and Advertising Strategies
Which keywords describe Alexander Decker's research?
The keywords of their largest research topics: Customer Relationship Management, Business Models, Digital Transformation, Information Technology, Value Chains, Brand Equity, Consumer Behavior and Electronic Word-of-Mouth.
- Pollution Monitoring
- IMC
- Fashion
- Cosmetics
- Brand Community
- Electronic Word-of-Mouth
- Brand Equity
- Information Technology
- Business Models
- Customer Relationship Management
- Digital Transformation
- Value Chains
- Consumer Behavior
- Social Media
- Brand Trust
- Environmental Risk Assessment
- Healthcare
- Integrated Marketing Communication
- Traditional Chinese Medicine
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 19 words, with their numbers
- Customer Relationship Management52 topics
- Business Models41 topic
- Digital Transformation41 topic
- Information Technology31 topic
- Value Chains31 topic
- Brand Equity22 topics
- Consumer Behavior22 topics
- Electronic Word-of-Mouth21 topic
- Social Media21 topic
- Brand Community11 topic
- Brand Trust11 topic
- Cosmetics11 topic
- Environmental Risk Assessment11 topic
- Fashion11 topic
- Healthcare11 topic
- IMC11 topic
- Integrated Marketing Communication11 topic
- Pollution Monitoring11 topic
- Traditional Chinese Medicine11 topic
Where does Alexander Decker work?
Alexander Decker's main affiliation in the publication record is Technische Hochschule Ingolstadt, Germany.
How many publications and citations does Alexander Decker have?
Science Explorer counts 22 works and 1 citations for Alexander Decker, ranking #1,378,504 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.