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Anjala S. Krishen

Anjala S. Krishen publishes mostly in Marketing, Sociology and Political Science and Information Systems and Management, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Big Data and Business Intelligence.

World rank
#74,918
of 1,633,909 ranked researchers
Rank in United States
#33,546
of 358,040
Works
39
Citations
597
Citations per work
15.3

What does Anjala S. Krishen research?

Marketing: 23.9%Sociology and Political Science: 23.9%Information Systems and Management: 6.0%Strategy and Management: 4.5%other fields: 41.7%24%top field
Marketing23.9%Sociology and Political Science23.9%Information Systems and Management6.0%Strategy and Management4.5%other fields41.7%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing24% of their works
  2. 2Sociology and Political Science24% of their works
  3. 3Information Systems and Management6% of their works
  4. 4Strategy and Management4% of their works
  5. 5Management Information Systems4% of their works
  6. 6Organizational Behavior and Human Resource Management4% of their works

Research topics

Which keywords describe Anjala S. Krishen's research?

The keywords of their largest research topics: Electronic Word-of-Mouth, Social Media, Consumer Behavior, Brand Equity, Brand Trust, Customer Experience, Analytics and Big Data.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Electronic Word-of-Mouth101 topic
  2. Social Media101 topic
  3. Consumer Behavior92 topics
  4. Brand Equity61 topic
  5. Brand Trust61 topic
  6. Customer Experience52 topics
  7. Analytics31 topic
  8. Big Data31 topic
  9. Customer Satisfaction31 topic
  10. Environmental Innovation31 topic
  11. Green Consumption31 topic
  12. Impulse Buying31 topic
  13. Information Systems31 topic
  14. Multichannel Retailing31 topic
  15. Service Quality31 topic
  16. Technology Acceptance Model31 topic
  17. Co-Creation21 topic
  18. Value Creation21 topic

Where does Anjala S. Krishen work?

Anjala S. Krishen's main affiliation in the publication record is University of Nevada, Las Vegas, United States.

How many publications and citations does Anjala S. Krishen have?

Science Explorer counts 39 works and 597 citations for Anjala S. Krishen, ranking #74,918 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.