George S. Spais
George S. Spais publishes mostly in Marketing, Sociology and Political Science and Artificial Intelligence, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and AI in Service Interactions.
- World rank
- #1,589,834 of 1,633,909 ranked researchers
- Rank in Greece
- #7,160 of 7,348
- Works
- 20
- Citations
- 16
- Citations per work
- 0.8
What does George S. Spais research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing29% of their works
- 2Sociology and Political Science23% of their works
- 3Artificial Intelligence10% of their works
- 4Organizational Behavior and Human Resource Management10% of their works
- 5Economics and Econometrics6% of their works
- 6Information Systems and Management3% of their works
Research topics
Which keywords describe George S. Spais's research?
The keywords of their largest research topics: Brand Equity, Social Media, Consumer Engagement, Electronic Word-of-Mouth, Brand Trust, Consumer Behavior, Customer Experience and Artificial Intelligence.
- Opportunity Recognition
- Entrepreneurial Orientation
- Service Quality
- Integrated Marketing Communication
- IMC
- Artificial Intelligence
- Consumer Behavior
- Electronic Word-of-Mouth
- Social Media
- Brand Equity
- Consumer Engagement
- Brand Trust
- Customer Experience
- Customer Satisfaction
- Impulse Buying
- Multichannel Retailing
- Service Robots
- Opinion Mining
- Sentiment Analysis
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 19 words, with their numbers
- Brand Equity62 topics
- Social Media62 topics
- Consumer Engagement51 topic
- Electronic Word-of-Mouth51 topic
- Brand Trust41 topic
- Consumer Behavior41 topic
- Customer Experience42 topics
- Artificial Intelligence21 topic
- Customer Satisfaction21 topic
- IMC21 topic
- Impulse Buying21 topic
- Integrated Marketing Communication21 topic
- Multichannel Retailing21 topic
- Service Quality21 topic
- Service Robots21 topic
- Entrepreneurial Orientation11 topic
- Opinion Mining11 topic
- Opportunity Recognition11 topic
- Sentiment Analysis11 topic
Where does George S. Spais work?
George S. Spais's main affiliation in the publication record is Hellenic Open University, Greece.
How many publications and citations does George S. Spais have?
Science Explorer counts 20 works and 16 citations for George S. Spais, ranking #1,589,834 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.