John M.T. Balmer
John M.T. Balmer publishes mostly in Strategy and Management, Marketing and Organizational Behavior and Human Resource Management, on topics such as Corporate Identity and Reputation, Consumer Behavior in Brand Consumption and Identification and Marketing and Advertising Strategies.
- World rank
- #57,615 of 1,633,909 ranked researchers
- Rank in United Kingdom
- #5,432 of 90,785
- Works
- 32
- Citations
- 410
- Citations per work
- 12.8
What does John M.T. Balmer research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Strategy and Management35% of their works
- 2Marketing23% of their works
- 3Organizational Behavior and Human Resource Management12% of their works
- 4Archeology5% of their works
- 5Museology5% of their works
- 6Visual Arts and Performing Arts5% of their works
Research topics
- Corporate Identity and Reputation
- Consumer Behavior in Brand Consumption and Identification
- Marketing and Advertising Strategies
- Management and Organizational Studies
- Cultural Heritage Management and Preservation
- Historical Art and Culture Studies
- International Business and FDI
- Scottish History and National Identity
Which keywords describe John M.T. Balmer's research?
The keywords of their largest research topics: Organizational Identity, Corporate Reputation, Financial Performance, Brand Equity, Brand Trust, Consumer Behavior, IMC and Integrated Marketing Communication.
- Scotland
- Intangible Heritage
- Foreign Direct Investment
- Artistic Exchange
- Organizational Change
- Integrated Marketing Communication
- Consumer Behavior
- Brand Equity
- Corporate Reputation
- Organizational Identity
- Financial Performance
- Brand Trust
- IMC
- Institutional Theory
- Adaptive Reuse
- Cultural Transfer
- Institutional Environment
- History
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Organizational Identity152 topics
- Corporate Reputation121 topic
- Financial Performance121 topic
- Brand Equity102 topics
- Brand Trust51 topic
- Consumer Behavior51 topic
- IMC51 topic
- Integrated Marketing Communication51 topic
- Institutional Theory31 topic
- Organizational Change31 topic
- Adaptive Reuse21 topic
- Artistic Exchange21 topic
- Cultural Transfer21 topic
- Foreign Direct Investment21 topic
- Institutional Environment21 topic
- Intangible Heritage21 topic
- History11 topic
- Scotland11 topic
Where does John M.T. Balmer work?
John M.T. Balmer's main affiliation in the publication record is Brunel University of London, United Kingdom.
How many publications and citations does John M.T. Balmer have?
Science Explorer counts 32 works and 410 citations for John M.T. Balmer, ranking #57,615 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.