Kunal Swani
Kunal Swani publishes mostly in Sociology and Political Science, Marketing and Information Systems and Management, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Technology Adoption and User Behaviour.
- World rank
- #201,304 of 7,710,434 ranked researchers
- Rank in United States
- #74,722 of 1,627,098
- Works
- 45
- Citations
- 2.1k
- Citations per work
- 47.4
What does Kunal Swani research?
Kunal Swani's work is mostly in Social Sciences (36%), Business, Management and Accounting (33%), Decision Sciences (11%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences3783.2%
- Social Sciences1636.0%
- Business, Management and Accounting1532.8%
- Decision Sciences511.2%
- Psychology13.2%
- Everything else816.8%
- 1Sociology and Political Science31% of their works
- 2Marketing22% of their works
- 3Information Systems and Management11% of their works
- 4Organizational Behavior and Human Resource Management11% of their works
- 5Gender Studies5% of their works
- 6Social Psychology3% of their works
Research topics
- Digital Marketing and Social Media
- Consumer Behavior in Brand Consumption and Identification
- Technology Adoption and User Behaviour
- Customer Service Quality and Loyalty
- Privacy, Security, and Data Protection
- Media, Gender, and Advertising
- Impact of Technology on Adolescents
- Digital Communication and Language
Which keywords describe Kunal Swani's research?
The keywords of their largest research topics: Social Media, Consumer Engagement, Electronic Word-of-Mouth, Brand Trust, Consumer Behavior, Information Systems, Technology Acceptance Model and Customer Satisfaction.
- Emoticons
- Well-being
- Online Communication
- Advertising
- Online Social Networks
- Customer Satisfaction
- Information Systems
- Brand Trust
- Consumer Engagement
- Social Media
- Electronic Word-of-Mouth
- Consumer Behavior
- Technology Acceptance Model
- Service Quality
- Privacy Concerns
- Gender Roles
- Addiction
- Computer-Mediated Communication
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 18 words, with their numbers
- Social Media332 topics
- Consumer Engagement301 topic
- Electronic Word-of-Mouth301 topic
- Brand Trust211 topic
- Consumer Behavior211 topic
- Information Systems141 topic
- Technology Acceptance Model141 topic
- Customer Satisfaction131 topic
- Service Quality131 topic
- Online Social Networks61 topic
- Privacy Concerns61 topic
- Advertising51 topic
- Gender Roles51 topic
- Online Communication52 topics
- Addiction31 topic
- Well-being31 topic
- Computer-Mediated Communication21 topic
- Emoticons21 topic
Where does Kunal Swani work?
Kunal Swani's main affiliation in the publication record is Wright State University, United States.
How many publications and citations does Kunal Swani have?
OpenAlex counts 45 works and 2,134 citations for Kunal Swani, an h-index of 19, ranking #201,304 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
Discussion
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