Mingli Zhang
Mingli Zhang publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Customer Service Quality and Loyalty, Consumer Retail Behavior Studies and Digital Marketing and Social Media.
- World rank
- #1,040,695 of 1,633,909 ranked researchers
- Rank in China
- #95,543 of 187,979
- Works
- 32
- Citations
- 85
- Citations per work
- 2.7
What does Mingli Zhang research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing21% of their works
- 2Organizational Behavior and Human Resource Management17% of their works
- 3Sociology and Political Science14% of their works
- 4Information Systems and Management7% of their works
- 5Health, Toxicology and Mutagenesis5% of their works
- 6Building and Construction2% of their works
Research topics
- Customer Service Quality and Loyalty
- Consumer Retail Behavior Studies
- Digital Marketing and Social Media
- Technology Adoption and User Behaviour
- Consumer Behavior in Brand Consumption and Identification
- Proteoglycans and glycosaminoglycans research
- Online Learning and Analytics
- Military Technology and Strategies
Which keywords describe Mingli Zhang's research?
The keywords of their largest research topics: Customer Satisfaction, Service Quality, Customer Experience, Electronic Word-of-Mouth, Multichannel Retailing, Social Media, Information Systems and Technology Acceptance Model.
- Proteoglycans
- Learning Analytics
- Educational Data Mining
- Consumer Behavior
- Technology Acceptance Model
- Social Media
- Electronic Word-of-Mouth
- Service Quality
- Customer Satisfaction
- Customer Experience
- Multichannel Retailing
- Information Systems
- Brand Trust
- Air Force
- Hyaluronan
- Modernization
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 16 words, with their numbers
- Customer Satisfaction71 topic
- Service Quality71 topic
- Customer Experience41 topic
- Electronic Word-of-Mouth41 topic
- Multichannel Retailing41 topic
- Social Media41 topic
- Information Systems31 topic
- Technology Acceptance Model31 topic
- Brand Trust21 topic
- Consumer Behavior21 topic
- Air Force11 topic
- Educational Data Mining11 topic
- Hyaluronan11 topic
- Learning Analytics11 topic
- Modernization11 topic
- Proteoglycans11 topic
Where does Mingli Zhang work?
Mingli Zhang's main affiliation in the publication record is Beihang University, China.
How many publications and citations does Mingli Zhang have?
Science Explorer counts 32 works and 85 citations for Mingli Zhang, ranking #1,040,695 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Other researchers named Mingli Zhang
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