Noorshella Che Nawi
Noorshella Che Nawi publishes mostly in Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management, on topics such as Digital Marketing and Social Media, Technology Adoption and User Behaviour and Entrepreneurship Studies and Influences.
- World rank
- #1,093,480 of 1,633,909 ranked researchers
- Rank in Malaysia
- #3,882 of 7,538
- Works
- 24
- Citations
- 98
- Citations per work
- 4.1
What does Noorshella Che Nawi research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing18% of their works
- 2Sociology and Political Science16% of their works
- 3Organizational Behavior and Human Resource Management14% of their works
- 4Economics and Econometrics9% of their works
- 5Information Systems and Management9% of their works
- 6Management of Technology and Innovation7% of their works
Research topics
- Digital Marketing and Social Media
- Technology Adoption and User Behaviour
- Entrepreneurship Studies and Influences
- Job Satisfaction and Organizational Behavior
- Islamic Finance and Banking Studies
- Innovation and Socioeconomic Development
- Consumer Behavior and Marketing Influence
- Environmental Sustainability in Business
Which keywords describe Noorshella Che Nawi's research?
The keywords of their largest research topics: Online Shopping, Electronic Word-of-Mouth, Social Media, Consumer Behavior, Information Systems, Technology Acceptance Model, Entrepreneurial Orientation and Opportunity Recognition.
- Purchase Decision
- Green Consumption
- Finance
- Emerging Markets
- Work Engagement
- Opportunity Recognition
- Technology Acceptance Model
- Consumer Behavior
- Electronic Word-of-Mouth
- Online Shopping
- Social Media
- Information Systems
- Entrepreneurial Orientation
- Organizational Behavior
- Brand Image
- Environmental Innovation
- Frugal Innovation
- Islamic Banking
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Online Shopping62 topics
- Electronic Word-of-Mouth51 topic
- Social Media51 topic
- Consumer Behavior42 topics
- Information Systems41 topic
- Technology Acceptance Model41 topic
- Entrepreneurial Orientation31 topic
- Opportunity Recognition31 topic
- Organizational Behavior31 topic
- Work Engagement31 topic
- Brand Image21 topic
- Emerging Markets21 topic
- Environmental Innovation21 topic
- Finance21 topic
- Frugal Innovation21 topic
- Green Consumption21 topic
- Islamic Banking21 topic
- Purchase Decision21 topic
Where does Noorshella Che Nawi work?
Noorshella Che Nawi's main affiliation in the publication record is Universiti Malaysia Kelantan, Malaysia.
How many publications and citations does Noorshella Che Nawi have?
Science Explorer counts 24 works and 98 citations for Noorshella Che Nawi, ranking #1,093,480 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.