Peter Z McKay
Peter Z McKay publishes mostly in Information Systems, Strategy and Management and Marketing, on topics such as Library Collection Development and Digital Resources, ICT Impact and Policies and Historical Studies in Central America.
- World rank
- #7,709,717 of 7,710,434 ranked researchers
- Rank in United States
- #1,626,812 of 1,627,098
- Works
- 560
- Citations
- 88
- Citations per work
- 0.2
What does Peter Z McKay research?
Peter Z McKay's work is mostly in Business, Management and Accounting (24%), Computer Science (20%), Engineering (7%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Everything else23441.8%
- Social Sciences17030.4%
- Business, Management and Accounting13323.7%
- Arts and Humanities386.7%
- Physical Sciences15627.8%
- Computer Science11420.4%
- Engineering417.4%
- 1Information Systems20% of their works
- 2Strategy and Management12% of their works
- 3Marketing8% of their works
- 4Media Technology7% of their works
- 5History7% of their works
- 6Management Information Systems4% of their works
Research topics
- Library Collection Development and Digital Resources
- ICT Impact and Policies
- Historical Studies in Central America
- Information Architecture and Usability
- Management, Economics, and Public Policy
- Franchising Strategies and Performance
- Publishing and Scholarly Communication
- Marketing and Advertising Strategies
Which keywords describe Peter Z McKay's research?
The keywords of their largest research topics: Knowledge Management, Digital Marketing, Digital Textbooks, E-Books, Economic Development, Telecommunications, Caribbean and Central America.
- Integrated Marketing Communication
- Scholarly Publishing
- Organizational Learning
- Global Networks
- Market Orientation
- Knowledge Mapping
- Central America
- Telecommunications
- E-Books
- Digital Marketing
- Knowledge Management
- Digital Textbooks
- Economic Development
- Caribbean
- Information Architecture
- Brand Equity
- Corporate Responsibility
- Franchising
- Academic Writing
- IMC
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 20 words, with their numbers
- Knowledge Management1022 topics
- Digital Marketing932 topics
- Digital Textbooks911 topic
- E-Books911 topic
- Economic Development891 topic
- Telecommunications891 topic
- Caribbean781 topic
- Central America781 topic
- Information Architecture661 topic
- Knowledge Mapping661 topic
- Brand Equity642 topics
- Market Orientation642 topics
- Corporate Responsibility371 topic
- Global Networks371 topic
- Franchising361 topic
- Organizational Learning361 topic
- Academic Writing291 topic
- Scholarly Publishing291 topic
- IMC271 topic
- Integrated Marketing Communication271 topic
Where does Peter Z McKay work?
Peter Z McKay's main affiliation in the publication record is University of Florida, United States.
How many publications and citations does Peter Z McKay have?
OpenAlex counts 560 works and 88 citations for Peter Z McKay, an h-index of 3, ranking #7,709,717 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
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