Piotr Tarka
Piotr Tarka publishes mostly in Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management, on topics such as Marketing and Advertising Strategies, Consumer Behavior and Market Dynamics and Customer Service Quality and Loyalty.
- World rank
- #409,058 of 1,633,909 ranked researchers
- Rank in Poland
- #3,660 of 21,787
- Works
- 25
- Citations
- 36
- Citations per work
- 1.4
What does Piotr Tarka research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing27% of their works
- 2Sociology and Political Science20% of their works
- 3Organizational Behavior and Human Resource Management13% of their works
- 4Food Science13% of their works
- 5Management Science and Operations Research13% of their works
- 6Management Information Systems7% of their works
Research topics
- Marketing and Advertising Strategies
- Consumer Behavior and Market Dynamics
- Customer Service Quality and Loyalty
- Sensory Analysis and Statistical Methods
- Advanced Scientific Research Methods
- Big Data and Business Intelligence
- Consumer Behavior in Brand Consumption and Identification
- Management and Organizational Practices
Which keywords describe Piotr Tarka's research?
The keywords of their largest research topics: Brand Equity, Consumer Behavior, IMC, Integrated Marketing Communication, Qualitative Research Methods, Social Sciences, Customer Satisfaction and Service Quality.
- Strategic Management
- Organizational Culture
- Food Production
- Brand Trust
- Big Data
- Service Quality
- Social Sciences
- Integrated Marketing Communication
- Consumer Behavior
- Brand Equity
- IMC
- Qualitative Research Methods
- Customer Satisfaction
- Analytics
- Brand Community
- Consumer Perception
- Mathematical Modeling
- Sensory Analysis
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Brand Equity42 topics
- Consumer Behavior42 topics
- IMC31 topic
- Integrated Marketing Communication31 topic
- Qualitative Research Methods31 topic
- Social Sciences31 topic
- Customer Satisfaction21 topic
- Service Quality21 topic
- Analytics11 topic
- Big Data11 topic
- Brand Community11 topic
- Brand Trust11 topic
- Consumer Perception11 topic
- Food Production11 topic
- Mathematical Modeling11 topic
- Organizational Culture11 topic
- Sensory Analysis11 topic
- Strategic Management11 topic
Where does Piotr Tarka work?
Piotr Tarka's main affiliation in the publication record is Poznań University of Economics and Business, Poland.
How many publications and citations does Piotr Tarka have?
Science Explorer counts 25 works and 36 citations for Piotr Tarka, ranking #409,058 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.