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Consumer Behavior and Market Dynamics

Consumer Behavior and Market Dynamics is a research topic within Sociology and Political Science. Science Explorer counts 4.6k research works in it since 1963. 9.8% of them reached the world's top 10% most cited for their field and year.

This cluster of papers covers a wide range of topics related to qualitative research methods in social sciences, including marketing, consumer behavior, globalization, gender studies, psychology, education, economic development, and healthcare. The papers explore various aspects of qualitative research and its application in understanding human behavior and societal trends.

  • Qualitative Research Methods
  • Social Sciences
  • Marketing
  • Consumer Behavior
  • Globalization
  • Gender Studies
  • Psychology
  • Education
  • Economic Development
  • Healthcare
Research works
4.6k
fractional, since 1963
In the world top 10%
449
per year above
Top-10% rate
9.8%
share of its works in the world top 10%
Growth, 2018-21 → 2022-25
-50%
the tick is no change
Largest producer
Poland
93% of the 10 largest, 2022-now
Consumer Behavior and Market Dynamics

Which countries lead Consumer Behavior and Market Dynamics research?

By volume, Poland and Ukraine publish the most (235 and 4 works in 2022-now).

By volume, 2022-now

  1. 1 Poland 235 works
  2. 2 Ukraine 4 works
  3. 3 United States 3 works
  4. 4 Czechia 2 works
  5. 5 Russia 2 works
  6. 6 Slovakia 1 works
  7. 7 Finland 1 works
  8. 8 South Africa 1 works
  9. 9 Germany 1 works
  10. 10 United Kingdom 1 works

How concentrated that is

The same countries as shares of everything the list above accounts for. A node where two countries do two thirds of the work and one spread evenly across twelve read alike as a ranking and not at all alike here.

Poland: 92.9%Ukraine: 1.7%United States: 1.3%Czechia: 1.0%6 others listed: 3.1%93%largest
Poland235 · 92.9%Ukraine4 · 1.7%United States3 · 1.3%Czechia2 · 1.0%6 others listed8 · 3.1%

Shares of the rows listed above, not of the whole node.

Which institutions lead Consumer Behavior and Market Dynamics research?

By volume in 2022-now, Adam Mickiewicz University in Poznań publishes the most Consumer Behavior and Market Dynamics research, followed by Jagiellonian University and University of Łódź.

Who are the leading researchers in Consumer Behavior and Market Dynamics?

The most-cited researchers publishing on Consumer Behavior and Market Dynamics include Jan Brożek.

  1. 1 Jan Brożek Canada 93k citations

Ranked by citations received across their whole record, among researchers with at least three works on this topic.

What are the most cited papers in Consumer Behavior and Market Dynamics?

The most cited paper in Consumer Behavior and Market Dynamics is "The use of focus group methodology — with selected examples from sexual health research" (Nicola Robinson, 1999), with 362 citations. Next come "Focus groups: issues of analysis and interpretation" (245) and "The impact of the level of customer satisfaction on the quality of e-commerce services" (127).

Most cited papers
#PaperReleasedCitations
1 The use of focus group methodology — with selected examples from sexual health research Nicola Robinson · Journal of Advanced Nursing Apr 1999 362
2 Focus groups: issues of analysis and interpretation Jan Reed, Valerie Roskell Payton · Journal of Advanced Nursing Oct 1997 245
3 The impact of the level of customer satisfaction on the quality of e-commerce services Teresa Gajewska, Dominik Zimon, Grzegorz Kaczor et al. · International Journal of Productivity and Performance Management 9 Dec 2019 127
4 Przestrzeń turystyczna Stanisław Liszewski · Turyzm/Tourism Open access 30 Dec 1995 98
5 Causes of customer dissatisfaction ‐ studies of public transport by the critical‐incident method Bo Edvardsson · Managing Service Quality Jun 1998 94
All 100 most cited papers, with filters and sorting

Where is Consumer Behavior and Market Dynamics research done?

The largest centres of Consumer Behavior and Market Dynamics research in 2022-now are Warsaw (Poland), Krakow (Poland), Poznań (Poland) and Łódź (Poland). Among places with at least 20 works in it, it is an unusually large share of all research in Krakow, Poznań and Warsaw.

Largest cities, 2022-now

  1. 1 WarsawPoland 50 works
  2. 2 KrakowPoland 36 works
  3. 3 PoznańPoland 21 works
  4. 4 ŁódźPoland 15 works
  5. 5 LublinPoland 14 works
  6. 6 WrocławPoland 12 works
  7. 7 GdańskPoland 8 works
  8. 8 RzeszówPoland 8 works
  9. 9 KatowicePoland 8 works
  10. 10 OlsztynPoland 6 works

Where it is the local speciality

  1. KrakowPL · 35.6 works88×
  2. PoznańPL · 20.7 works87×
  3. WarsawPL · 49.8 works66×
← less than its size predicts1×more →

Location quotient: how much more of its research is in Consumer Behavior and Market Dynamics than the world average.

See Consumer Behavior and Market Dynamics on the map

Where is the best place to study Consumer Behavior and Market Dynamics?

Among universities, judged by research, Adam Mickiewicz University in Poznań, University of Łódź and University of Warsaw score highest, combining excellence, specialisation, size, growth and international reach. Research strength is one signal when choosing where to study; it does not measure teaching.

0%10%20%mean 11.15%fractional works in this field (log) →share of work in the world top 10% →University of ŁódźUniversity of WarsawAdam Mickiewicz Univ…Jagiellonian Univers…
above the meannear itbelow it

One dot per university in the first ten of the table below, at the default weights. The upper left is the interesting corner: small places doing unusually strong work.

Excellenceshare of its work in the world top 10%, 2022-now and all time averaged
40%
Specialisationhow much of its work is in this field, counted up to 10× the world share
10%
Sizeits output in this field, on a log scale
30%
Growthoutput growth, counted from -20% to +20%
10%
Internationalshare of its work with a co-author abroad
10%
Each slider sets a weight; the share it gets of the score is beside it.
#UniversityScoreTop 10%SpecialisationWorksGrowth
1Adam Mickiewicz University in PoznańPoland 53.88.6%132.8×12 +5.0%
2University of ŁódźPoland 51.715.6%161.0×10 -51.2%
3University of WarsawPoland 41.315.1%80.0×9 -29.2%
4Jagiellonian UniversityPoland 34.75.3%77.6×11 -24.8%

Universities only. The score blends excellence (40%), size (30%), specialisation (10%), growth (10%), international reach (10%), 2022-now; growth compares 2018-21 with 2022-25 and counts up to +20%, since a jump from a small base is mostly noise.

Every institution in Consumer Behavior and Market Dynamics, country by country

Is Consumer Behavior and Market Dynamics research growing?

Output in 2022-2025 was 50% lower than in 2018-2021, peaking in 2015.

still counting19801990200020102020
grewheldshrank

The same series as a ribbon: one cell per year, darker for more. The line above answers how much; this answers when.

Its share of all research

Growing output can still be a shrinking share: all of science grows. This is Consumer Behavior and Market Dynamics as a percentage of every work published that year, 0.0010% in 2024.

still counting0.0050%0.010%0.015%Consumer Behavior and Market Dynamics0.0015% in 202519801990200020102020

Fractional works of Consumer Behavior and Market Dynamics over all fractional works that year. How the balance of science has shifted.

How much of it reaches the world top 10%

Year by year.

still counting5%10%15%Consumer Behavior and Market Dynamics10.0% in 2025200020102020

Of each year's works in it, the share that reached the world's 10% most cited for their field and year. A field is the world for its own topics, so there is no other line to hold it against.

Which topics inside it are moving

Growth and decline on one axis around a shared zero. Two lists side by side hide the thing that matters: whether the growth dwarfs the decline, or the other way round.

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