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Researcher · Wenzhou-Kean University · China

Rob Kim Marjerison

Rob Kim Marjerison publishes mostly in Sociology and Political Science, Information Systems and Management and Marketing, on topics such as Technology Adoption and User Behaviour, Digital Marketing and Social Media and Entrepreneurship Studies and Influences.

ORCID 0000-0003-1181-8695 OpenAlex
World rank
#289,684
of 7,710,434 ranked researchers
Rank in China
#31,663
of 978,568
Works
61
Citations
583
Citations per work
9.6
h-index
12
i10-index 15Top 17% in Sociology and Political Science
Rob Kim Marjerison

What does Rob Kim Marjerison research?

Rob Kim Marjerison's work is mostly in Business, Management and Accounting (28%), Social Sciences (16%), Decision Sciences (10%).

Social Sciences: 33 works · 54.0% of their workBusiness, Management and Accounting: 17 works · 28.1% of their workMarketing: 5 works · 8.0% of their workAccounting: 4 works · 6.9% of their workManagement of Technology and Innovation: 4 works · 6.9% of their workStrategy and Management: 4 works · 6.3% of their workSocial Sciences: 10 works · 16.1% of their workSociology and Political Science: 10 works · 16.1% of their workDecision Sciences: 6 works · 9.8% of their workInformation Systems and Management: 6 works · 9.8% of their workEverything else: 28 works · 46.0% of their workTHEIR WORKRob KimMarjerison61works
Social Sciences54%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting1728.1%
    2. Social Sciences1016.1%
    3. Decision Sciences69.8%
  2. Everything else2846.0%
  1. 1Sociology and Political Science16% of their works
  2. 2Information Systems and Management10% of their works
  3. 3Marketing8% of their works
  4. 4Management of Technology and Innovation7% of their works
  5. 5Accounting7% of their works
  6. 6Strategy and Management6% of their works

Research topics

Which keywords describe Rob Kim Marjerison's research?

The keywords of their largest research topics: Information Systems, Technology Acceptance Model, Electronic Word-of-Mouth, Social Capital, Social Media, Entrepreneurship, Entrepreneurial Orientation and Opportunity Recognition.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 18 words, with their numbers
  1. Information Systems161 topic
  2. Technology Acceptance Model161 topic
  3. Electronic Word-of-Mouth141 topic
  4. Social Capital142 topics
  5. Social Media141 topic
  6. Entrepreneurship122 topics
  7. Entrepreneurial Orientation101 topic
  8. Opportunity Recognition101 topic
  9. Emerging Markets81 topic
  10. Frugal Innovation81 topic
  11. Brand Trust61 topic
  12. Consumer Behavior61 topic
  13. Customer Satisfaction61 topic
  14. Service Quality61 topic
  15. Crowdfunding41 topic
  16. Destination Image41 topic
  17. Fintech41 topic
  18. Tourist Satisfaction41 topic

Where does Rob Kim Marjerison work?

Rob Kim Marjerison's main affiliation in the publication record is Wenzhou-Kean University, China.

How many publications and citations does Rob Kim Marjerison have?

OpenAlex counts 61 works and 583 citations for Rob Kim Marjerison, an h-index of 12, ranking #289,684 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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