Shintaro Okazaki
Shintaro Okazaki publishes mostly in Marketing, Sociology and Political Science and Communication, on topics such as Marketing and Advertising Strategies, Consumer Behavior in Brand Consumption and Identification and Technology Adoption and User Behaviour.
- World rank
- #60,649 of 1,633,909 ranked researchers
- Rank in Spain
- #788 of 45,870
- Works
- 50
- Citations
- 341
- Citations per work
- 6.8
What does Shintaro Okazaki research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing22% of their works
- 2Sociology and Political Science12% of their works
- 3Communication8% of their works
- 4Information Systems and Management8% of their works
- 5Management of Technology and Innovation6% of their works
- 6Organizational Behavior and Human Resource Management5% of their works
Research topics
- Marketing and Advertising Strategies
- Consumer Behavior in Brand Consumption and Identification
- Technology Adoption and User Behaviour
- Digital Marketing and Social Media
- Management and Marketing Education
- Advertising and Communication Studies
- Advanced Text Analysis Techniques
- Digital Communication and Language
Which keywords describe Shintaro Okazaki's research?
The keywords of their largest research topics: Brand Equity, IMC, Integrated Marketing Communication, Brand Trust, Consumer Behavior, Information Systems, Technology Acceptance Model and Electronic Word-of-Mouth.
- Emoticons
- Automatic
- Marketing Education
- Communication
- Electronic Word-of-Mouth
- Information Systems
- Brand Trust
- IMC
- Brand Equity
- Integrated Marketing Communication
- Consumer Behavior
- Technology Acceptance Model
- Social Media
- Experiential Learning
- Research
- Computer-Mediated Communication
- Extraction
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Brand Equity132 topics
- IMC71 topic
- Integrated Marketing Communication71 topic
- Brand Trust61 topic
- Consumer Behavior61 topic
- Information Systems51 topic
- Technology Acceptance Model51 topic
- Electronic Word-of-Mouth41 topic
- Social Media41 topic
- Communication31 topic
- Experiential Learning31 topic
- Marketing Education31 topic
- Research31 topic
- Automatic11 topic
- Computer-Mediated Communication11 topic
- Emoticons11 topic
- Extraction11 topic
Where does Shintaro Okazaki work?
Shintaro Okazaki's main affiliation in the publication record is Universidad Autónoma de Madrid, Spain.
How many publications and citations does Shintaro Okazaki have?
Science Explorer counts 50 works and 341 citations for Shintaro Okazaki, ranking #60,649 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.