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Søren Askegaard

Søren Askegaard publishes mostly in Marketing, Food Science and Sociology and Political Science, on topics such as Culinary Culture and Tourism, Consumer Behavior in Brand Consumption and Identification and Marketing and Advertising Strategies.

World rank
#358,624
of 1,633,909 ranked researchers
Rank in Denmark
#2,701
of 10,734
Works
54
Citations
96
Citations per work
1.8

What does Søren Askegaard research?

Marketing: 16.0%Food Science: 16.0%Sociology and Political Science: 12.0%Strategy and Management: 6.0%other fields: 50.0%16%top field
Marketing16.0%Food Science16.0%Sociology and Political Science12.0%Strategy and Management6.0%other fields50.0%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing16% of their works
  2. 2Food Science16% of their works
  3. 3Sociology and Political Science12% of their works
  4. 4Strategy and Management6% of their works
  5. 5General Health Professions4% of their works
  6. 6Cultural Studies4% of their works

Research topics

Which keywords describe Søren Askegaard's research?

The keywords of their largest research topics: Brand Equity, Food Tourism, Gastronomy, Consumer Behavior, Brand Community, Brand Trust, Consumer Perception and Electronic Word-of-Mouth.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Brand Equity72 topics
  2. Food Tourism71 topic
  3. Gastronomy71 topic
  4. Consumer Behavior62 topics
  5. Brand Community51 topic
  6. Brand Trust51 topic
  7. Consumer Perception22 topics
  8. Electronic Word-of-Mouth21 topic
  9. Ethnic Minority Business21 topic
  10. IMC21 topic
  11. Immigrant Entrepreneurship21 topic
  12. Innovation21 topic
  13. Integrated Marketing Communication21 topic
  14. Social Media21 topic
  15. Strategic Management21 topic
  16. Food Choice11 topic
  17. Food Quality11 topic
  18. Organic Agriculture11 topic
  19. Sensory Analysis11 topic

Where does Søren Askegaard work?

Søren Askegaard's main affiliation in the publication record is University of Southern Denmark, Denmark.

How many publications and citations does Søren Askegaard have?

Science Explorer counts 54 works and 96 citations for Søren Askegaard, ranking #358,624 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.