Question 1

What does Viral Bhatt research?

Accepted Answer

Viral Bhatt publishes mostly in Marketing, Sociology and Political Science and Information Systems and Management, on topics such as Digital Marketing and Social Media, Technology Adoption and User Behaviour and Customer Service Quality and Loyalty.

Question 2

Which keywords describe Viral Bhatt's research?

Accepted Answer

The keywords of their largest research topics: Consumer Behavior, Electronic Word-of-Mouth, Social Media, Information Systems, Technology Acceptance Model, Customer Satisfaction, Service Quality and Brand Equity.

Question 3

Where does Viral Bhatt work?

Accepted Answer

Viral Bhatt's main affiliation in the publication record is Gujarat Technological University, India.

Question 4

How many publications and citations does Viral Bhatt have?

Accepted Answer

OpenAlex counts 42 works and 324 citations for Viral Bhatt, an h-index of 11, ranking #671,855 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Viral Bhatt's h-index high?

Accepted Answer

An h-index of 11 is at or above that of 68% of the 14,178 ranked researchers whose main subfield is Marketing, which is in the top 36%.