Consumer Retail Behavior Studies

Consumer Retail Behavior Studies is a research topic within Marketing. Science Explorer counts 37k research works in it since 1950. 10.1% of them reached the world's top 10% most cited for their field and year.

This cluster of papers explores the complex dynamics of consumer behavior in retail settings, focusing on topics such as customer experience, multichannel and omnichannel retailing, impulse buying, sensory marketing, store atmospherics, and the management strategies employed by retailers. It delves into the influence of various factors on consumer decision-making and purchasing behavior, shedding light on the challenges and opportunities in understanding and managing retail consumer experiences.

• Customer Experience
• Multichannel Retailing
• Impulse Buying
• Sensory Marketing
• Omnichannel Retailing
• Store Atmospherics
• Retail Management Strategies
• Consumer Shopping Behavior
• Compulsive Buying
• Retail Environment