Question 1

What does Abdul Bashiru Jibril research?

Accepted Answer

Abdul Bashiru Jibril publishes mostly in Sociology and Political Science, Marketing and Information Systems and Management, on topics such as Digital Marketing and Social Media, Technology Adoption and User Behaviour and Consumer Behavior in Brand Consumption and Identification.

Question 2

Which keywords describe Abdul Bashiru Jibril's research?

Accepted Answer

The keywords of their largest research topics: Electronic Word-of-Mouth, Social Media, Information Systems, Technology Acceptance Model, Consumer Behavior, Brand Equity, Brand Trust and Customer Experience.

Question 3

Where does Abdul Bashiru Jibril work?

Accepted Answer

Abdul Bashiru Jibril's main affiliation in the publication record is Tomas Bata University in Zlín, Czechia.

Question 4

How many publications and citations does Abdul Bashiru Jibril have?

Accepted Answer

OpenAlex counts 95 works and 1,158 citations for Abdul Bashiru Jibril, an h-index of 20, ranking #272,729 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Abdul Bashiru Jibril's h-index high?

Accepted Answer

An h-index of 20 is at or above that of 94% of the 271,131 ranked researchers whose main subfield is Sociology and Political Science, which is in the top 6.4%.

Discussion