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Researcher · ESCP Business School · France

Andreas Kaplan

Andreas Kaplan publishes mostly in Sociology and Political Science, Marketing and Artificial Intelligence, on topics such as Digital Marketing and Social Media, AI in Service Interactions and Ethics and Social Impacts of AI.

ORCID 0000-0002-5016-0841 OpenAlex
World rank
#42,901
of 7,710,434 ranked researchers
Rank in France
#4,918
of 324,115
Works
144
Citations
33k
Citations per work
228.2
h-index
36
i10-index 52Top 1.3% in Sociology and Political Science
Andreas Kaplan

What does Andreas Kaplan research?

Andreas Kaplan's work is mostly in Social Sciences (26%), Business, Management and Accounting (18%), Computer Science (8%).

Everything else: 68 works · 47.3% of their workSocial Sciences: 64 works · 44.5% of their workSocial Sciences: 38 works · 26.4% of their workSociology and Political Science: 26 works · 18.2% of their workCommunication: 6 works · 4.1% of their workEducation: 6 works · 4.1% of their workBusiness, Management and Accounting: 26 works · 18.1% of their workMarketing: 18 works · 12.5% of their workOrganizational Behavior and Human Resource Management: 8 works · 5.6% of their workPhysical Sciences: 12 works · 8.2% of their workComputer Science: 12 works · 8.2% of their workArtificial Intelligence: 12 works · 8.2% of their workTHEIR WORKAndreas Kaplan144works
Physical Sciences8%Social Sciences44%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
  1. Everything else6847.3%
    1. Social Sciences3826.4%
    2. Business, Management and Accounting2618.1%
    1. Computer Science128.2%
  1. 1Sociology and Political Science18% of their works
  2. 2Marketing12% of their works
  3. 3Artificial Intelligence8% of their works
  4. 4Organizational Behavior and Human Resource Management6% of their works
  5. 5Communication4% of their works
  6. 6Education4% of their works

Research topics

Which keywords describe Andreas Kaplan's research?

The keywords of their largest research topics: Social Media, Artificial Intelligence, Consumer Engagement, Electronic Word-of-Mouth, Customer Experience, Machine Learning, Chatbots and Ethics.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 20 words, with their numbers
  1. Social Media382 topics
  2. Artificial Intelligence323 topics
  3. Consumer Engagement271 topic
  4. Electronic Word-of-Mouth271 topic
  5. Customer Experience222 topics
  6. Machine Learning202 topics
  7. Chatbots121 topic
  8. Ethics121 topic
  9. Fairness121 topic
  10. Service Robots121 topic
  11. Addiction111 topic
  12. Well-being111 topic
  13. Impulse Buying101 topic
  14. Multichannel Retailing101 topic
  15. Customer Satisfaction91 topic
  16. Service Quality91 topic
  17. Brand Trust81 topic
  18. Consumer Behavior81 topic
  19. Deep Learning81 topic
  20. Neural Networks81 topic

Where does Andreas Kaplan work?

Andreas Kaplan's main affiliation in the publication record is ESCP Business School, France.

How many publications and citations does Andreas Kaplan have?

OpenAlex counts 144 works and 32,865 citations for Andreas Kaplan, an h-index of 36, ranking #42,901 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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