Demetris Vrontis
Demetris Vrontis publishes mostly in Strategy and Management, Marketing and Sociology and Political Science, on topics such as Digital Marketing and Social Media, Innovation and Knowledge Management and Consumer Behavior in Brand Consumption and Identification.
- World rank
- #10,959 of 7,710,434 ranked researchers
- Rank in Cyprus
- #8 of 3,055
- Works
- 776
- Citations
- 24k
- Citations per work
- 30.4
What does Demetris Vrontis research?
Demetris Vrontis's work is mostly in Business, Management and Accounting (46%), Social Sciences (12%), Economics, Econometrics and Finance (5%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences48462.4%
- Everything else29237.6%
- 1Strategy and Management19% of their works
- 2Marketing13% of their works
- 3Sociology and Political Science12% of their works
- 4Organizational Behavior and Human Resource Management8% of their works
- 5Economics and Econometrics5% of their works
- 6Management of Technology and Innovation5% of their works
Research topics
- Digital Marketing and Social Media
- Innovation and Knowledge Management
- Consumer Behavior in Brand Consumption and Identification
- Customer Service Quality and Loyalty
- Technology Adoption and User Behaviour
- International Business and FDI
- Entrepreneurship Studies and Influences
- Environmental Sustainability in Business
Which keywords describe Demetris Vrontis's research?
The keywords of their largest research topics: Social Capital, Electronic Word-of-Mouth, Social Media, Consumer Behavior, Dynamic Capabilities, Knowledge Transfer, Brand Equity and Brand Trust.
- Green Consumption
- Opportunity Recognition
- Institutional Environment
- Technology Acceptance Model
- Service Quality
- Brand Trust
- Knowledge Transfer
- Consumer Behavior
- Electronic Word-of-Mouth
- Social Capital
- Social Media
- Dynamic Capabilities
- Brand Equity
- Customer Satisfaction
- Information Systems
- Foreign Direct Investment
- Entrepreneurial Orientation
- Environmental Innovation
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Social Capital1342 topics
- Electronic Word-of-Mouth1291 topic
- Social Media1291 topic
- Consumer Behavior1282 topics
- Dynamic Capabilities821 topic
- Knowledge Transfer821 topic
- Brand Equity781 topic
- Brand Trust781 topic
- Customer Satisfaction771 topic
- Service Quality771 topic
- Information Systems671 topic
- Technology Acceptance Model671 topic
- Foreign Direct Investment651 topic
- Institutional Environment651 topic
- Entrepreneurial Orientation521 topic
- Opportunity Recognition521 topic
- Environmental Innovation501 topic
- Green Consumption501 topic
Where does Demetris Vrontis work?
Demetris Vrontis's main affiliation in the publication record is University of Nicosia, Cyprus.
How many publications and citations does Demetris Vrontis have?
OpenAlex counts 776 works and 23,583 citations for Demetris Vrontis, an h-index of 76, ranking #10,959 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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