George G. Panigyrakis
George G. Panigyrakis publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Service and Product Innovation.
- World rank
- #1,409,393 of 1,633,909 ranked researchers
- Rank in Greece
- #6,413 of 7,348
- Works
- 24
- Citations
- 31
- Citations per work
- 1.3
What does George G. Panigyrakis research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing31% of their works
- 2Organizational Behavior and Human Resource Management15% of their works
- 3Sociology and Political Science15% of their works
- 4Strategy and Management15% of their works
- 5Information Systems and Management4% of their works
- 6Experimental and Cognitive Psychology4% of their works
Research topics
- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
- Service and Product Innovation
- Customer Service Quality and Loyalty
- Job Satisfaction and Organizational Behavior
- Consumer Retail Behavior Studies
- Marketing and Advertising Strategies
- Global Trade and Competitiveness
Which keywords describe George G. Panigyrakis's research?
The keywords of their largest research topics: Brand Equity, Brand Trust, Consumer Behavior, Electronic Word-of-Mouth, Social Media, Customer Experience, Co-Creation and Customer Satisfaction.
- Revealed Comparative Advantage
- Integrated Marketing Communication
- IMC
- Work Engagement
- Service Quality
- Customer Satisfaction
- Customer Experience
- Electronic Word-of-Mouth
- Brand Trust
- Brand Equity
- Consumer Behavior
- Social Media
- Co-Creation
- Organizational Behavior
- Value Creation
- Competitiveness Indices
- Impulse Buying
- Multichannel Retailing
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Brand Equity52 topics
- Brand Trust41 topic
- Consumer Behavior41 topic
- Electronic Word-of-Mouth41 topic
- Social Media41 topic
- Customer Experience32 topics
- Co-Creation21 topic
- Customer Satisfaction21 topic
- Organizational Behavior21 topic
- Service Quality21 topic
- Value Creation21 topic
- Work Engagement21 topic
- Competitiveness Indices11 topic
- IMC11 topic
- Impulse Buying11 topic
- Integrated Marketing Communication11 topic
- Multichannel Retailing11 topic
- Revealed Comparative Advantage11 topic
Where does George G. Panigyrakis work?
George G. Panigyrakis's main affiliation in the publication record is Athens University of Economics and Business, Greece.
How many publications and citations does George G. Panigyrakis have?
Science Explorer counts 24 works and 31 citations for George G. Panigyrakis, ranking #1,409,393 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.