Harold F. Koenig
Harold F. Koenig publishes mostly in Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management, on topics such as Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty and Digital Marketing and Social Media.
- World rank
- #502,830 of 7,710,434 ranked researchers
- Rank in United States
- #175,214 of 1,627,098
- Works
- 32
- Citations
- 4.2k
- Citations per work
- 132.0
What does Harold F. Koenig research?
Harold F. Koenig's work is mostly in Business, Management and Accounting (47%), Social Sciences (17%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences2164.2%
- Business, Management and Accounting1547.0%
- Social Sciences617.2%
- Everything else1135.8%
- 1Sociology and Political Science17% of their works
- 2Marketing17% of their works
- 3Organizational Behavior and Human Resource Management10% of their works
- 4Management of Technology and Innovation7% of their works
- 5Strategy and Management7% of their works
- 6Management Information Systems6% of their works
Research topics
Which keywords describe Harold F. Koenig's research?
The keywords of their largest research topics: Brand Trust, Consumer Behavior, Customer Satisfaction, Service Quality, Electronic Word-of-Mouth, Social Media, Experiential Learning and Marketing Education.
- Supply Chain Management
- Multichannel Retailing
- Entrepreneurial Orientation
- Colorimetry
- Marketing Education
- Social Media
- Service Quality
- Consumer Behavior
- Brand Trust
- Customer Satisfaction
- Electronic Word-of-Mouth
- Experiential Learning
- Color Constancy
- Customer Experience
- Lean Manufacturing
- Opportunity Recognition
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 16 words, with their numbers
- Brand Trust111 topic
- Consumer Behavior111 topic
- Customer Satisfaction91 topic
- Service Quality91 topic
- Electronic Word-of-Mouth71 topic
- Social Media71 topic
- Experiential Learning41 topic
- Marketing Education41 topic
- Color Constancy21 topic
- Colorimetry21 topic
- Customer Experience21 topic
- Entrepreneurial Orientation21 topic
- Lean Manufacturing21 topic
- Multichannel Retailing21 topic
- Opportunity Recognition21 topic
- Supply Chain Management21 topic
Where does Harold F. Koenig work?
Harold F. Koenig's main affiliation in the publication record is Oregon State University, United States.
How many publications and citations does Harold F. Koenig have?
OpenAlex counts 32 works and 4,223 citations for Harold F. Koenig, an h-index of 18, ranking #502,830 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
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