Question 1

What does Heetae Cho research?

Accepted Answer

Heetae Cho publishes mostly in Sociology and Political Science, Social Psychology and Marketing, on topics such as Sport and Mega-Event Impacts, Nostalgia and Consumer Behavior and Consumer Behavior in Brand Consumption and Identification.

Question 2

Which keywords describe Heetae Cho's research?

Accepted Answer

The keywords of their largest research topics: Well-being, Consumer Behavior, Advertising, Identity, Mega Events, Sport Tourism, Memory and Nostalgia.

Question 3

Where does Heetae Cho work?

Accepted Answer

Heetae Cho's main affiliation in the publication record is Nanyang Technological University, Singapore.

Question 4

How many publications and citations does Heetae Cho have?

Accepted Answer

OpenAlex counts 147 works and 2,945 citations for Heetae Cho, an h-index of 30, ranking #125,584 of 7,710,434 researchers worldwide on the quality score.

Question 5

Is Heetae Cho's h-index high?

Accepted Answer

An h-index of 30 is at or above that of 98% of the 271,131 ranked researchers whose main subfield is Sociology and Political Science, which is in the top 2.2%.