Nostalgia and Consumer Behavior
Nostalgia and Consumer Behavior is a research topic within Social Psychology. Science Explorer counts 2.6k research works in it since 1961. 19.1% of them reached the world's top 10% most cited for their field and year.
This cluster of papers explores the psychological and marketing implications of nostalgia, focusing on its role in memory, emotion, social connectedness, well-being, advertising effectiveness, consumer behavior, identity formation, and as an existential resource. The papers delve into the impact of nostalgia triggers, the functions of nostalgia in individuals and groups, and its influence on various aspects of human experience.
- Nostalgia
- Memory
- Emotion
- Social Connectedness
- Well-being
- Advertising
- Consumer Behavior
- Identity
- Existential Resource
- Music
- Research works
- 2.6k fractional, since 1961
- In the world top 10%
- 491 per year above
- Top-10% rate
- 19.1% share of its works in the world top 10%
- Growth, 2013–17 → 2018–22
- +52% the tick is no change
Which countries lead Nostalgia and Consumer Behavior research?
By volume, the United States and the United Kingdom publish the most (112 and 90 works in 2022–2025).
By volume, 2022–2025
- 1 United States 112 works
- 2 United Kingdom 90 works
- 3 China 55 works
- 4 Poland 39 works
- 5 Türkiye 38 works
- 6 India 33 works
- 7 Brazil 26 works
- 8 Spain 23 works
- 9 Germany 20 works
- 10 Japan 20 works
How concentrated that is
The same countries as shares of everything the list above accounts for. A node where two countries do two thirds of the work and one spread evenly across twelve read alike as a ranking and not at all alike here.
Shares of the rows listed above, not of the whole node.
Which institutions lead Nostalgia and Consumer Behavior research?
By volume in 2022–2025, University of Southampton publishes the most Nostalgia and Consumer Behavior research, followed by University of Warsaw and Aalborg University.
By volume, 2022–2025
- 1 University of SouthamptonUnited Kingdom 12 works
- 2 University of WarsawPoland 5 works
- 3 Aalborg UniversityDenmark 5 works
- 4 Binus UniversityIndonesia 4 works
- 5 University of ŁódźPoland 4 works
- 6 Jagiellonian UniversityPoland 4 works
- 7 Adam Mickiewicz University in PoznańPoland 3 works
- 8 Arizona State UniversityUnited States 3 works
- 9 University of NottinghamUnited Kingdom 3 works
- 10 Maria Curie-Skłodowska UniversityPoland 3 works
Who are the leading researchers in Nostalgia and Consumer Behavior?
The most-cited researchers publishing on Nostalgia and Consumer Behavior include Constantine Sedikides.
- 1 Constantine Sedikides United Kingdom 970 citations
Ranked by citations received across their whole record, among researchers with at least three works on this topic.
Where is Nostalgia and Consumer Behavior research done?
The largest centres of Nostalgia and Consumer Behavior research in 2022–2025 are London (United Kingdom), Southampton (United Kingdom), Istanbul (Türkiye) and Beijing (China).
Where is the best place to study Nostalgia and Consumer Behavior?
Among universities, judged by research, University of Southampton score highest, combining excellence, specialisation, size, growth and international reach. Research strength is one signal when choosing where to study; it does not measure teaching.
| # | University | Score | Top 10% | Specialisation | Works | Growth |
|---|---|---|---|---|---|---|
| 1 | University of SouthamptonUnited Kingdom | 0.0 | 55.8% | 33.8× | 12 | +64.0% |
Universities only. Score blends excellence (30%), specialisation (25%), size (20%), growth (15%) and international reach (10%), 2015–2022; growth compares 2010–14 with 2015–19.
Is Nostalgia and Consumer Behavior research growing?
Output in 2018–2022 was 52% higher than in 2013–2017, peaking in 2025. The fastest-growing topics are Nostalgia and Consumer Behavior.
The same series as a ribbon — one cell per year, darker for more. The line above answers how much; this answers when.
Which topics inside it are moving
Growth and decline on one axis around a shared zero. Two lists side by side hide the thing that matters: whether the growth dwarfs the decline, or the other way round.