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Hendrik Schröder

Hendrik Schröder publishes mostly in Strategy and Management, Management of Technology and Innovation and Marketing, on topics such as Digital Innovation in Industries, Corporate Governance and Management and Consumer Behavior in Brand Consumption and Identification.

World rank
#148,305
of 1,633,909 ranked researchers
Rank in Germany
#9,167
of 86,443
Works
36
Citations
68
Citations per work
1.9

What does Hendrik Schröder research?

Strategy and Management: 34.6%Management of Technology and Innovation: 26.9%Marketing: 15.4%Sociology and Political Science: 7.7%other fields: 15.4%35%top field
Strategy and Management34.6%Management of Technology and Innovation26.9%Marketing15.4%Sociology and Political Science7.7%other fields15.4%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Strategy and Management35% of their works
  2. 2Management of Technology and Innovation27% of their works
  3. 3Marketing15% of their works
  4. 4Sociology and Political Science8% of their works
  5. 5Tourism, Leisure and Hospitality Management4% of their works
  6. 6Economics and Econometrics4% of their works

Research topics

Which keywords describe Hendrik Schröder's research?

The keywords of their largest research topics: Customer Experience, E-commerce, Business Models, Digital Transformation, Information Technology, Value Chains, Consumer Behavior and Brand Equity.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Customer Experience82 topics
  2. E-commerce82 topics
  3. Business Models71 topic
  4. Digital Transformation71 topic
  5. Information Technology71 topic
  6. Value Chains71 topic
  7. Consumer Behavior33 topics
  8. Brand Equity11 topic
  9. Brand Trust11 topic
  10. Collaborative Consumption11 topic
  11. Customer Satisfaction11 topic
  12. Digital Markets Act11 topic
  13. EU Competition Law11 topic
  14. Impulse Buying11 topic
  15. Marketing Strategies11 topic
  16. Multichannel Retailing11 topic
  17. Retail Economics11 topic
  18. Service Quality11 topic
  19. Sharing Economy11 topic

Where does Hendrik Schröder work?

Hendrik Schröder's main affiliation in the publication record is University of Duisburg-Essen, Germany.

How many publications and citations does Hendrik Schröder have?

Science Explorer counts 36 works and 68 citations for Hendrik Schröder, ranking #148,305 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.