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Topic · Marketing

Sharing Economy and Platforms

Sharing Economy and Platforms is a research topic within Marketing. Science Explorer counts 17k research works in it since 1952. 30.6% of them reached the world's top 10% most cited for their field and year.

This cluster of papers explores the impact of the sharing economy on consumption, focusing on collaborative consumption, peer-to-peer accommodation, sustainability, trust and reputation, access-based consumption, digital platforms, consumer behavior, hospitality industry, and regulation. It examines the motivations, implications, challenges, and opportunities associated with the sharing economy in various sectors.

  • Sharing Economy
  • Collaborative Consumption
  • Peer-to-Peer Accommodation
  • Sustainability
  • Trust and Reputation
  • Access-Based Consumption
  • Digital Platforms
  • Consumer Behavior
  • Hospitality Industry
  • Regulation
Research works
17k
fractional, since 1952
In the world top 10%
5.3k
per year above
Top-10% rate
30.6%
share of its works in the world top 10%
Growth, 2013–17 → 2018–22
+149%
the tick is no change

Which countries lead Sharing Economy and Platforms research?

By volume, China and the United States publish the most (924 and 720 works in 2022–2025).

By volume, 2022–2025

  1. 1 China 924 works
  2. 2 United States 720 works
  3. 3 India 380 works
  4. 4 United Kingdom 314 works
  5. 5 Germany 244 works
  6. 6 Spain 240 works
  7. 7 Indonesia 203 works
  8. 8 Italy 203 works
  9. 9 France 172 works
  10. 10 Australia 163 works

How concentrated that is

The same countries as shares of everything the list above accounts for. A node where two countries do two thirds of the work and one spread evenly across twelve read alike as a ranking and not at all alike here.

China: 25.9%United States: 20.2%India: 10.7%United Kingdom: 8.8%6 others listed: 34.4%26%largest
China924 · 25.9%United States720 · 20.2%India380 · 10.7%United Kingdom314 · 8.8%6 others listed1,224 · 34.4%

Shares of the rows listed above, not of the whole node.

Which institutions lead Sharing Economy and Platforms research?

By volume in 2022–2025, Hong Kong Polytechnic University publishes the most Sharing Economy and Platforms research, followed by Binus University and The University of Sydney.

Who are the leading researchers in Sharing Economy and Platforms?

The most-cited researchers publishing on Sharing Economy and Platforms include Mark D. Griffiths and C. Michael Hall.

  1. 1 Mark D. Griffiths United Kingdom 3.3k citations
  2. 2 C. Michael Hall New Zealand 2.2k citations

Ranked by citations received across their whole record, among researchers with at least three works on this topic.

Where is Sharing Economy and Platforms research done?

The largest centres of Sharing Economy and Platforms research in 2022–2025 are Beijing (China), Shanghai (China), London (United Kingdom) and Hong Kong (China). Among places with at least 20 works in it, it is an unusually large share of all research in Macao.

Largest cities, 2022–2025

  1. 1 Beijing China 160 works
  2. 2 Shanghai China 85 works
  3. 3 London United Kingdom 66 works
  4. 4 Hong Kong China 62 works
  5. 5 Seoul South Korea 61 works
  6. 6 Guangzhou China 53 works
  7. 7 Nanjing China 52 works
  8. 8 Jakarta Indonesia 46 works
  9. 9 Hangzhou China 44 works
  10. 10 Wuhan China 44 works

Where it is the local speciality

  1. MacaoCN · 31.3 works6.6×
← less than its size predictsmore →

Location quotient: how much more of its research is in Sharing Economy and Platforms than the world average.

See Sharing Economy and Platforms on the map

Where is the best place to study Sharing Economy and Platforms?

Among universities, judged by research, Hong Kong Polytechnic University, University of Surrey and University of Amsterdam score highest, combining excellence, specialisation, size, growth and international reach. Research strength is one signal when choosing where to study; it does not measure teaching.

0%25%50%75%mean 43.46%fractional works in this node (log) →share in the world top 10% →Hong Kong Polytechnic University: 28, 39.5%University of Surrey: 9, 56.9%University of Amsterdam: 12, 60.4%University of Macau: 11, 53.6%Universitat Oberta de Catalunya: 12, 31.0%University of Aveiro: 13, 33.8%University of Hong Kong: 16, 36.5%The University of Sydney: 20, 36.2%Copenhagen Business School: 10, 31.0%University of Oxford: 11, 55.7%University of Amster…University of SurreyUniversity of MacauHong Kong Polytechni…
above the meannear itbelow it

One dot per university in the table below. The upper left is the interesting corner: small places doing unusually strong work.

#UniversityScoreTop 10%SpecialisationWorksGrowth
1 Hong Kong Polytechnic UniversityHong Kong 68.839.5%5.5×28 +88.1%
2 University of SurreyUnited Kingdom 65.356.9%6.0×9 +333.9%
3 University of AmsterdamNetherlands 65.060.4%3.8×12 +404.8%
4 University of MacauMacau 64.953.6%5.8×11 +125.1%
5 Universitat Oberta de CatalunyaSpain 63.531.0%26.0×12 +520.9%
6 University of AveiroPortugal 59.833.8%7.0×13 +426.7%
7 University of Hong KongHong Kong 58.336.5%3.1×16 +213.9%
8 The University of SydneyAustralia 57.836.2%3.4×20 +228.4%
9 Copenhagen Business SchoolDenmark 55.231.0%10.4×10 +109.1%
10 University of OxfordUnited Kingdom 55.055.7%1.5×11 +942.0%

Universities only. Score blends excellence (30%), specialisation (25%), size (20%), growth (15%) and international reach (10%), 2015–2022; growth compares 2010–14 with 2015–19.

Is Sharing Economy and Platforms research growing?

Output in 2018–2022 was 149% higher than in 2013–2017, peaking in 2024. The fastest-growing topics are Sharing Economy and Platforms.

19801990200020102020
grewheldshrank

The same series as a ribbon — one cell per year, darker for more. The line above answers how much; this answers when.

Which topics inside it are moving

Growth and decline on one axis around a shared zero. Two lists side by side hide the thing that matters: whether the growth dwarfs the decline, or the other way round.