IpKin Anthony Wong
IpKin Anthony Wong publishes mostly in Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management, on topics such as Diverse Aspects of Tourism Research, Digital Marketing and Social Media and Consumer Behavior in Brand Consumption and Identification.
- World rank
- #1,072 of 7,710,434 ranked researchers
- Rank in China
- #53 of 978,568
- Works
- 243
- Citations
- 9k
- Citations per work
- 37.1
What does IpKin Anthony Wong research?
IpKin Anthony Wong's work is mostly in Business, Management and Accounting (32%), Social Sciences (28%), Psychology (7%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences16266.7%
- Business, Management and Accounting7731.6%
- Social Sciences6928.3%
- Psychology176.8%
- Everything else7229.8%
- Physical Sciences93.5%
- Computer Science93.5%
- 1Sociology and Political Science28% of their works
- 2Marketing18% of their works
- 3Organizational Behavior and Human Resource Management11% of their works
- 4Social Psychology7% of their works
- 5Artificial Intelligence4% of their works
- 6Strategy and Management3% of their works
Research topics
Which keywords describe IpKin Anthony Wong's research?
The keywords of their largest research topics: Destination Image, Tourist Satisfaction, Electronic Word-of-Mouth, Social Media, Brand Trust, Consumer Behavior, Customer Experience and Customer Satisfaction.
- Artificial Intelligence
- Organizational Behavior
- Multichannel Retailing
- Impulse Buying
- Customer Satisfaction
- Consumer Behavior
- Social Media
- Tourist Satisfaction
- Destination Image
- Electronic Word-of-Mouth
- Brand Trust
- Customer Experience
- Service Quality
- Mega Events
- Sport Tourism
- Work Engagement
- Service Robots
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 17 words, with their numbers
- Destination Image761 topic
- Tourist Satisfaction761 topic
- Electronic Word-of-Mouth621 topic
- Social Media621 topic
- Brand Trust591 topic
- Consumer Behavior591 topic
- Customer Experience422 topics
- Customer Satisfaction391 topic
- Service Quality391 topic
- Impulse Buying261 topic
- Mega Events261 topic
- Multichannel Retailing261 topic
- Sport Tourism261 topic
- Organizational Behavior221 topic
- Work Engagement221 topic
- Artificial Intelligence161 topic
- Service Robots161 topic
Where does IpKin Anthony Wong work?
IpKin Anthony Wong's main affiliation in the publication record is Sun Yat-sen University, China.
How many publications and citations does IpKin Anthony Wong have?
OpenAlex counts 243 works and 9,017 citations for IpKin Anthony Wong, an h-index of 54, ranking #1,072 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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Discussion
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