Irena Descubes
Irena Descubes publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Strategy and Management, on topics such as Environmental Sustainability in Business, Consumer Behavior in Brand Consumption and Identification and Management and Organizational Studies.
- World rank
- #4,632,482 of 7,710,434 ranked researchers
- Rank in France
- #195,078 of 324,115
- Works
- 28
- Citations
- 111
- Citations per work
- 4.0
What does Irena Descubes research?
Irena Descubes's work is mostly in Business, Management and Accounting (58%), Social Sciences (9%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences1966.3%
- Everything else933.7%
- 1Marketing27% of their works
- 2Organizational Behavior and Human Resource Management14% of their works
- 3Strategy and Management8% of their works
- 4Sociology and Political Science8% of their works
- 5Management Information Systems6% of their works
- 6Business and International Management3% of their works
Research topics
- Environmental Sustainability in Business
- Consumer Behavior in Brand Consumption and Identification
- Management and Organizational Studies
- Organizational Change and Leadership
- Digital Marketing and Social Media
- Innovation and Socioeconomic Development
- Outsourcing and Supply Chain Management
- Entrepreneurship Studies and Influences
Which keywords describe Irena Descubes's research?
The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Environmental Innovation, Green Consumption, Organizational Change, Change Management and Electronic Word-of-Mouth.
- Outsourcing
- Offshoring
- Entrepreneurial Orientation
- Social Media
- Institutional Theory
- Electronic Word-of-Mouth
- Organizational Change
- Environmental Innovation
- Brand Equity
- Consumer Behavior
- Brand Trust
- Green Consumption
- Change Management
- Institutional Entrepreneurship
- Leadership
- Emerging Markets
- Frugal Innovation
- Opportunity Recognition
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Consumer Behavior142 topics
- Brand Equity71 topic
- Brand Trust71 topic
- Environmental Innovation71 topic
- Green Consumption71 topic
- Organizational Change62 topics
- Change Management31 topic
- Electronic Word-of-Mouth31 topic
- Institutional Entrepreneurship31 topic
- Institutional Theory31 topic
- Leadership31 topic
- Social Media31 topic
- Emerging Markets21 topic
- Entrepreneurial Orientation21 topic
- Frugal Innovation21 topic
- Offshoring21 topic
- Opportunity Recognition21 topic
- Outsourcing21 topic
Where does Irena Descubes work?
Irena Descubes's main affiliation in the publication record is École Supérieure de Commerce de Rennes, France.
How many publications and citations does Irena Descubes have?
OpenAlex counts 28 works and 111 citations for Irena Descubes, an h-index of 7, ranking #4,632,482 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
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