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Researcher · Universiti Tunku Abdul Rahman · Malaysia

Keng‐Boon Ooi

Keng‐Boon Ooi publishes mostly in Information Systems and Management, Management Information Systems and Sociology and Political Science, on topics such as Technology Adoption and User Behaviour, Digital Marketing and Social Media and Customer Service Quality and Loyalty.

ORCID 0000-0002-3384-1207 OpenAlex
World rank
#9,967
of 1,633,909 ranked researchers
Rank in Malaysia
#4
of 7,538
Works
53
Citations
1.4k
Citations per work
26.9

What does Keng‐Boon Ooi research?

Information Systems and Management: 18.8%Management Information Systems: 17.4%Sociology and Political Science: 14.5%Strategy and Management: 8.7%other fields: 40.6%19%top field
Information Systems and Management18.8%Management Information Systems17.4%Sociology and Political Science14.5%Strategy and Management8.7%other fields40.6%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Information Systems and Management19% of their works
  2. 2Management Information Systems17% of their works
  3. 3Sociology and Political Science14% of their works
  4. 4Strategy and Management9% of their works
  5. 5Marketing7% of their works
  6. 6Organizational Behavior and Human Resource Management7% of their works

Research topics

Which keywords describe Keng‐Boon Ooi's research?

The keywords of their largest research topics: Information Systems, Technology Acceptance Model, Electronic Word-of-Mouth, Social Media, Artificial Intelligence, Customer Experience, Customer Satisfaction and Service Quality.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Information Systems131 topic
  2. Technology Acceptance Model131 topic
  3. Electronic Word-of-Mouth101 topic
  4. Social Media101 topic
  5. Artificial Intelligence72 topics
  6. Customer Experience72 topics
  7. Customer Satisfaction51 topic
  8. Service Quality51 topic
  9. Chatbots41 topic
  10. Lean Manufacturing41 topic
  11. Service Robots41 topic
  12. Supply Chain Management41 topic
  13. Crowdfunding31 topic
  14. Fintech31 topic
  15. Healthcare31 topic
  16. Impulse Buying31 topic
  17. Machine Learning31 topic
  18. Multichannel Retailing31 topic

Where does Keng‐Boon Ooi work?

Keng‐Boon Ooi's main affiliation in the publication record is Universiti Tunku Abdul Rahman, Malaysia.

How many publications and citations does Keng‐Boon Ooi have?

Science Explorer counts 53 works and 1,428 citations for Keng‐Boon Ooi, ranking #9,967 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.