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Leif E. Hem

Leif E. Hem publishes mostly in Sociology and Political Science, Marketing and Social Psychology, on topics such as Consumer Behavior in Brand Consumption and Identification, Diverse Aspects of Tourism Research and Digital Marketing and Social Media.

World rank
#997,005
of 1,633,909 ranked researchers
Rank in Norway
#4,501
of 6,482
Works
15
Citations
76
Citations per work
5.1

What does Leif E. Hem research?

Sociology and Political Science: 30.0%Marketing: 25.0%Social Psychology: 15.0%Strategy and Management: 10.0%other fields: 20.0%30%top field
Sociology and Political Science30.0%Marketing25.0%Social Psychology15.0%Strategy and Management10.0%other fields20.0%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Sociology and Political Science30% of their works
  2. 2Marketing25% of their works
  3. 3Social Psychology15% of their works
  4. 4Strategy and Management10% of their works
  5. 5Information Systems and Management10% of their works
  6. 6Communication5% of their works

Research topics

Which keywords describe Leif E. Hem's research?

The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Destination Image, E-commerce, Electronic Word-of-Mouth, Social Media and Tourist Satisfaction.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Consumer Behavior53 topics
  2. Brand Equity31 topic
  3. Brand Trust31 topic
  4. Destination Image31 topic
  5. E-commerce32 topics
  6. Electronic Word-of-Mouth31 topic
  7. Social Media31 topic
  8. Tourist Satisfaction31 topic
  9. Information Systems21 topic
  10. Technology Acceptance Model21 topic
  11. Corporate Reputation11 topic
  12. Dynamic Capabilities11 topic
  13. Environmental Innovation11 topic
  14. Financial Performance11 topic
  15. Green Consumption11 topic
  16. Knowledge Transfer11 topic
  17. Marketing Strategies11 topic
  18. Retail Economics11 topic

Where does Leif E. Hem work?

Leif E. Hem's main affiliation in the publication record is Norwegian School of Economics, Norway.

How many publications and citations does Leif E. Hem have?

Science Explorer counts 15 works and 76 citations for Leif E. Hem, ranking #997,005 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.