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Researcher · Universidade Estadual do Ceará · Brazil

Márcio de Oliveira Mota

Márcio de Oliveira Mota publishes mostly in Marketing, Information Systems and Management and Organizational Behavior and Human Resource Management, on topics such as Customer Service Quality and Loyalty, Business and Management Studies and Consumer Retail Behavior Studies.

ORCID 0000-0002-7725-3335 OpenAlex
World rank
#5,086,149
of 7,710,434 ranked researchers
Rank in Brazil
#96,854
of 253,246
Works
70
Citations
412
Citations per work
5.9
h-index
6
i10-index 5Top 68% in Marketing
Márcio de Oliveira Mota

What does Márcio de Oliveira Mota research?

Márcio de Oliveira Mota's work is mostly in Business, Management and Accounting (39%), Decision Sciences (13%), Social Sciences (9%).

Social Sciences: 43 works · 60.9% of their workBusiness, Management and Accounting: 27 works · 39.1% of their workMarketing: 12 works · 17.2% of their workOrganizational Behavior and Human Resource Management: 8 works · 11.3% of their workStrategy and Management: 7 works · 10.6% of their workDecision Sciences: 9 works · 13.2% of their workInformation Systems and Management: 9 works · 13.2% of their workSocial Sciences: 6 works · 8.6% of their workSociology and Political Science: 6 works · 8.6% of their workEverything else: 24 works · 33.8% of their workHealth Sciences: 4 works · 5.3% of their workHealth Professions: 4 works · 5.3% of their workGeneral Health Professions: 4 works · 5.3% of their workTHEIR WORKMárcio deOliveira Mota70works
Health Sciences5%Social Sciences61%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting2739.1%
    2. Decision Sciences913.2%
    3. Social Sciences68.6%
  2. Everything else2433.8%
    1. Health Professions45.3%
  1. 1Marketing17% of their works
  2. 2Information Systems and Management13% of their works
  3. 3Organizational Behavior and Human Resource Management11% of their works
  4. 4Strategy and Management11% of their works
  5. 5Sociology and Political Science9% of their works
  6. 6General Health Professions5% of their works

Research topics

Which keywords describe Márcio de Oliveira Mota's research?

The keywords of their largest research topics: Customer Satisfaction, Service Quality, Consumer Behavior, Organizational Management, Research Methods, Customer Experience, Multichannel Retailing and Brand Equity.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 17 words, with their numbers
  1. Customer Satisfaction161 topic
  2. Service Quality161 topic
  3. Consumer Behavior142 topics
  4. Organizational Management131 topic
  5. Research Methods131 topic
  6. Customer Experience111 topic
  7. Multichannel Retailing111 topic
  8. Brand Equity91 topic
  9. Brand Trust91 topic
  10. Information Systems71 topic
  11. Technology Acceptance Model71 topic
  12. Brazilian Health System61 topic
  13. Primary Care61 topic
  14. Dynamic Capabilities51 topic
  15. Environmental Innovation51 topic
  16. Green Consumption51 topic
  17. Knowledge Transfer51 topic

Where does Márcio de Oliveira Mota work?

Márcio de Oliveira Mota's main affiliation in the publication record is Universidade Estadual do Ceará, Brazil.

How many publications and citations does Márcio de Oliveira Mota have?

OpenAlex counts 70 works and 412 citations for Márcio de Oliveira Mota, an h-index of 6, ranking #5,086,149 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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