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Maria Holmlund

Maria Holmlund publishes mostly in Marketing, Strategy and Management and Organizational Behavior and Human Resource Management, on topics such as Consumer Retail Behavior Studies, Consumer Behavior in Brand Consumption and Identification and Service and Product Innovation.

World rank
#247,513
of 1,633,909 ranked researchers
Rank in Finland
#1,531
of 8,199
Works
27
Citations
209
Citations per work
7.7

What does Maria Holmlund research?

Marketing: 28.9%Strategy and Management: 13.2%Organizational Behavior and Human Resource Management: 10.5%Clinical Psychology: 5.3%other fields: 42.1%29%top field
Marketing28.9%Strategy and Management13.2%Organizational Behavior and Human Resource Management10.5%Clinical Psychology5.3%other fields42.1%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing29% of their works
  2. 2Strategy and Management13% of their works
  3. 3Organizational Behavior and Human Resource Management10% of their works
  4. 4Clinical Psychology5% of their works
  5. 5Education5% of their works
  6. 6Accounting5% of their works

Research topics

Which keywords describe Maria Holmlund's research?

The keywords of their largest research topics: Customer Experience, Value Creation, Impulse Buying, Multichannel Retailing, Strategic Alliances, Brand Trust, Co-Creation and Consumer Behavior.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Customer Experience72 topics
  2. Value Creation52 topics
  3. Impulse Buying41 topic
  4. Multichannel Retailing41 topic
  5. Strategic Alliances42 topics
  6. Brand Trust31 topic
  7. Co-Creation31 topic
  8. Consumer Behavior31 topic
  9. Customer Satisfaction31 topic
  10. Service Innovation31 topic
  11. Service Quality31 topic
  12. Business Networks21 topic
  13. Coopetition21 topic
  14. Dynamic Capabilities21 topic
  15. Knowledge Transfer21 topic
  16. Methodology21 topic
  17. Qualitative Research21 topic
  18. QoS-Aware Middleware11 topic
  19. Semantic Web Services11 topic

Where does Maria Holmlund work?

Maria Holmlund's main affiliation in the publication record is Hanken School of Economics, Finland.

How many publications and citations does Maria Holmlund have?

Science Explorer counts 27 works and 209 citations for Maria Holmlund, ranking #247,513 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.