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Researcher · Bond University · Australia

Mark T. Spence

Mark T. Spence publishes mostly in Marketing, Sociology and Political Science and Applied Psychology, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Decision-Making and Behavioral Economics.

World rank
#562,617
of 1,633,909 ranked researchers
Rank in Australia
#15,577
of 35,497
Works
22
Citations
156
Citations per work
7.1

What does Mark T. Spence research?

Marketing: 24.2%Sociology and Political Science: 15.2%Applied Psychology: 9.1%Economics and Econometrics: 9.1%other fields: 42.4%24%top field
Marketing24.2%Sociology and Political Science15.2%Applied Psychology9.1%Economics and Econometrics9.1%other fields42.4%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing24% of their works
  2. 2Sociology and Political Science15% of their works
  3. 3Applied Psychology9% of their works
  4. 4Economics and Econometrics9% of their works
  5. 5General Decision Sciences9% of their works
  6. 6Management Science and Operations Research6% of their works

Research topics

Which keywords describe Mark T. Spence's research?

The keywords of their largest research topics: Decision Making, Brand Trust, Consumer Behavior, Electronic Word-of-Mouth, Emotion, Social Media, Risk Aversion and Self-Regulation.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Decision Making52 topics
  2. Brand Trust41 topic
  3. Consumer Behavior41 topic
  4. Electronic Word-of-Mouth41 topic
  5. Emotion42 topics
  6. Social Media41 topic
  7. Risk Aversion31 topic
  8. Self-Regulation31 topic
  9. Theory of Planned Behaviour31 topic
  10. Time Discounting31 topic
  11. Conjoint Analysis21 topic
  12. Customer Experience21 topic
  13. Discrete Choice Models21 topic
  14. Multichannel Retailing21 topic
  15. Soft Systems Methodology21 topic
  16. System Dynamics21 topic
  17. Disgust11 topic
  18. Moral Judgment11 topic

Where does Mark T. Spence work?

Mark T. Spence's main affiliation in the publication record is Bond University, Australia.

How many publications and citations does Mark T. Spence have?

Science Explorer counts 22 works and 156 citations for Mark T. Spence, ranking #562,617 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.