Mathieu Kacha
Mathieu Kacha publishes mostly in Marketing, Sociology and Political Science and Literature and Literary Theory, on topics such as Consumer Behavior in Brand Consumption and Identification, Media Influence and Health and Cultural Insights and Digital Impacts.
- World rank
- #1,224,653 of 1,633,909 ranked researchers
- Rank in ??
- #2,506 of 3,358
- Works
- 32
- Citations
- 39
- Citations per work
- 1.2
What does Mathieu Kacha research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing23% of their works
- 2Sociology and Political Science23% of their works
- 3Literature and Literary Theory13% of their works
- 4Computer Networks and Communications7% of their works
- 5General Health Professions7% of their works
- 6Social Psychology7% of their works
Research topics
Which keywords describe Mathieu Kacha's research?
The keywords of their largest research topics: Brand Trust, Consumer Behavior, Emotion, Narrative Persuasion, Social Media, Transportation, Digital Communication and Color Psychology.
- Computer-Mediated Communication
- Social Identity
- New Media
- Intergroup Contact
- Electronic Word-of-Mouth
- Color Psychology
- Transportation
- Narrative Persuasion
- Consumer Behavior
- Brand Trust
- Emotion
- Social Media
- Digital Communication
- Consumer Engagement
- Information Studies
- Kansei Engineering
- Obedience
- Social Norms
- Emoticons
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 19 words, with their numbers
- Brand Trust61 topic
- Consumer Behavior61 topic
- Emotion62 topics
- Narrative Persuasion41 topic
- Social Media42 topics
- Transportation41 topic
- Digital Communication32 topics
- Color Psychology21 topic
- Consumer Engagement21 topic
- Electronic Word-of-Mouth21 topic
- Information Studies21 topic
- Intergroup Contact21 topic
- Kansei Engineering21 topic
- New Media21 topic
- Obedience21 topic
- Social Identity21 topic
- Social Norms21 topic
- Computer-Mediated Communication11 topic
- Emoticons11 topic
Where does Mathieu Kacha work?
Mathieu Kacha's main affiliation in the publication record is Centre Européen de Recherche en Economie Financière et Gestion des Entreprises, ??.
How many publications and citations does Mathieu Kacha have?
Science Explorer counts 32 works and 39 citations for Mathieu Kacha, ranking #1,224,653 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.