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Researcher · Kyung Hee University · South Korea

Namho Chung

Namho Chung publishes mostly in Sociology and Political Science, Information Systems and Management and Marketing, on topics such as Digital Marketing and Social Media, Technology Adoption and User Behaviour and Diverse Topics in Contemporary Research.

ORCID 0000-0002-2118-0413 OpenAlex
World rank
#194,748
of 7,710,434 ranked researchers
Rank in South Korea
#1,144
of 162,609
Works
457
Citations
12k
Citations per work
26.6
h-index
52
i10-index 119Top 0.4% in Sociology and Political Science
Namho Chung

What does Namho Chung research?

Namho Chung's work is mostly in Social Sciences (42%), Business, Management and Accounting (17%), Decision Sciences (13%).

Social Sciences: 331 works · 72.5% of their workSocial Sciences: 192 works · 42.1% of their workSociology and Political Science: 138 works · 30.2% of their workCultural Studies: 32 works · 6.9% of their workTransportation: 23 works · 5.0% of their workBusiness, Management and Accounting: 79 works · 17.3% of their workMarketing: 53 works · 11.7% of their workOrganizational Behavior and Human Resource Management: 26 works · 5.6% of their workDecision Sciences: 60 works · 13.1% of their workInformation Systems and Management: 60 works · 13.1% of their workEverything else: 126 works · 27.5% of their workTHEIR WORKNamho Chung457works
Social Sciences72%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Social Sciences19242.1%
    2. Business, Management and Accounting7917.3%
    3. Decision Sciences6013.1%
  2. Everything else12627.5%
  1. 1Sociology and Political Science30% of their works
  2. 2Information Systems and Management13% of their works
  3. 3Marketing12% of their works
  4. 4Cultural Studies7% of their works
  5. 5Organizational Behavior and Human Resource Management6% of their works
  6. 6Transportation5% of their works

Research topics

Which keywords describe Namho Chung's research?

The keywords of their largest research topics: Social Media, Consumer Engagement, Electronic Word-of-Mouth, Information Systems, Technology Acceptance Model, Fashion, Lifestyle and Generation Z.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 19 words, with their numbers
  1. Social Media2802 topics
  2. Consumer Engagement2061 topic
  3. Electronic Word-of-Mouth2061 topic
  4. Information Systems1571 topic
  5. Technology Acceptance Model1571 topic
  6. Fashion1152 topics
  7. Lifestyle1152 topics
  8. Generation Z741 topic
  9. Metaverse741 topic
  10. Customer Satisfaction661 topic
  11. Service Quality661 topic
  12. Destination Image531 topic
  13. Tourist Satisfaction531 topic
  14. Air Force411 topic
  15. Consumer Behavior411 topic
  16. Cosmetics411 topic
  17. Culture411 topic
  18. Islam411 topic
  19. Modernization411 topic

Where does Namho Chung work?

Namho Chung's main affiliation in the publication record is Kyung Hee University, South Korea.

How many publications and citations does Namho Chung have?

OpenAlex counts 457 works and 12,171 citations for Namho Chung, an h-index of 52, ranking #194,748 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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